Client Manager

Location: Hybrid, 2 non-WFH days a week (either in Boots Office or with suppliers)
Salary: From £39,000 + 10% discretionary bonus
Level: Manager-level

Who are we?

We’re the original pioneers in connected commerce marketing. Since 2008, we’ve been partnering with major retailers, powering global brands, and building meaningful connections with shoppers.

We simplify the mind-boggling complexity of today’s retail media landscape. We deliver impactful campaigns that connect with people where it matters. We create seamless and personalised shopping experiences. Above all, we deliver amazing results for our partners, driven by our unshakeable desire for growth. Time after time, we change the game. SMG is home to a world-class suite of commerce advertising capabilities powered by data and cutting-edge technology. We constantly push ourselves, our tech and our industry to discover innovative new ways to connect, sell and grow.

About the role

We are looking for a Client Manager to join our Boots Media Group team.

• Manage end-to-end delivery of retail media campaigns, from client agreement through to successful execution.

• Drive campaign performance, optimisation, and reporting to achieve client objectives.

• Own and develop assigned media channels, identifying opportunities for growth and increased commercial value.

• Support the Senior Management team in delivering commercial targets across Boots Media Group.

• Build strong relationships with clients and internal stakeholders to ensure exceptional campaign delivery.

• Coach and support Client Management team members, fostering collaboration and high performance.

• Help shape best practices and contribute to the continued growth of Boots Media Group.

What you’ll do

• Leadership & Development: Manage and develop direct reports, holding weekly one-to-one meetings, setting quarterly work plans, and conducting six-month performance reviews.

• Stakeholder Management: Build and maintain strong working relationships across BMG, Boots, and supplier brands to deliver co-branded marketing campaigns aligned with Very’s strategy.

• Creative & Strategic Planning: Develop insight-led creative proposals that bring ideas to life and inspire your wider team to adopt a best-in-class approach for all supplier opportunities.

• Campaign Management: Oversee the end-to-end planning and delivery of campaigns within your category, ensuring alignment with internal processes, brand tiering, and seamless execution.

• Category Ownership: Lead strategic management of supplier brands, developing co-branded marketing plans that balance supplier objectives with BMG’s wider brand moments. Ensure plans are commercially viable, budget-compliant, and contribute to net targets. Job Title: Client Manager Agency: Boots Media Group Reporting to: Client Director

• Channel Ownership: Own and lead the strategic direction of your media channel, overseeing inventory management, Boots stakeholder relationships, operational processes, and innovation initiatives.

• Performance & Reporting: Support your team in campaign reporting, driving continuous improvement in how data and performance are communicated to stakeholders.

• Media Optimisation: Manage in-flight reporting and optimisation for select media channels such as Criteo and Paid Social, using insights to inform future campaign delivery.

• Continuous Improvement: Monitor campaign performance and apply learnings to enhance future activity and outcomes.

What we’re looking for

• 6–12 months’ experience coaching and managing a team member

• Experience in marketing, ideally within retail or agency environments

• Proven ability to manage multiple clients with strong organisational and time management skills

• Confidence working with data, budgets, and financial reporting (Excel proficiency required)

• Demonstrated success in planning and delivering strategic marketing campaigns Attributes & Competencies:

• A positive, proactive attitude with a strong drive to succeed

We're looking for people who enjoy the buzz of change, the satisfaction of building something better, and the joy of working with a close-knit, values-driven team. If you love variety, thrive in a fast-paced environment, and embrace change with energy, this could be your right role.

Don’t meet every single requirement? We still want to hear from you. If you believe you’d thrive in this role, your unique perspective might be just what we’re looking for.

Why SMG?

At SMG, we hire for the future, which is fast-moving and changing shape. Do you have the potential to help shape our business? We’re looking for brilliant, diverse talent who want to grow with us - people who are curious, ambitious, and eager to learn, whether as specialists or across teams.

We value those who take ownership of their growth and bring fresh perspectives. That’s why we’re committed to equity, inclusion, and building a place where everyone feels empowered to grow. At SMG, it’s not just about filling a role but building the future together.

● 10% discretionary bonus

● £1,800 yearly wellbeing fund (on top of your salary!)

● Free Headspace subscription

● £500 yearly “Uni Fund” for learning

● 4 extra Wellbeing Days off per year

● Summer & Winter conferences + year-round celebrations

● 4pm finishes every Friday

● Flexible and hybrid working

Useful Links Before You Apply

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