Area Sales Manager - Cardiff (Field Sales)

Area Sales Manager – New Business (Field Sales)

Location:

Cardiff(Field-based) 

Salary:

£32,500 – £40,000 base + uncapped commission (Realistic OTE £80,000+)

Reporting to:

Regional Sales Manager

About CreatePay

CreatePay is a fast-growing provider of payment solutions, helping small to medium-sized UK businesses take payments more efficiently. We’re expanding our field sales team and are looking for driven new-business hunters who want high earnings, clear progression, and full ownership of their territory.

The Role – This Is a Hunter Role

This is a 100% field-based, new-business sales role .

It is not a home-working or account-management position.

As an Area Sales Manager, you’ll be responsible for winning new B2B customers across your territory through a mix of self-generated prospecting and pre-booked appointments . You’ll be out in the field meeting business owners face-to-face, pitching CreatePay’s solutions, and closing deals.

If you enjoy being on the road, thrive on targets, and are motivated by commission, this role will suit you perfectly.

Key Responsibilities

• Proactively identify, target, and win new B2B customers within your territory
  

• Self-generate leads through cold calling, door-to-door prospecting, and local business engagement
  

• Attend a combination of self-generated and pre-booked appointments
  

• Conduct face-to-face sales meetings with business owners and decision-makers
  

• Present and sell CreatePay’s payment solutions, tailoring proposals to customer needs
  

• Confidently handle objections and close deals in the field
  

• Build a strong pipeline of new business opportunities
  

• Consistently meet and exceed monthly sales targets
  

• Accurately manage activity, pipeline, and performance against agreed KPIs
  

What Success Looks Like

• Consistent achievement (and over-achievement) of monthly and quarterly targets
  

• High levels of self-generated new business
  

• Strong conversion rates from appointments to live, transacting customers
  

• Growing territory revenue and personal earnings month-on-month
  

About You

Experience

• Proven success in B2B field sales
  

• Demonstrable track record of self-generating leads and closing new business
  

• Experience working in a target-driven, high-activity sales environment
  

Skills & Attributes

• True hunter mentality – motivated by winning new business
  

• Resilient, driven, and comfortable with rejection
  

• Confident, professional communicator who builds rapport quickly
  

• Highly organised and able to manage your own diary in the field
  

• Comfortable working independently without constant supervision
  

• Full UK driving licence and willingness to travel daily within your territory
  

(Experience in payments or financial services is desirable but not essential — full training provided.)

What’s in It for You

• £5,000 company car allowance + fuel card
  

• Uncapped commission with realistic £80,000+ OTE
  

• 25 days holiday + bank holidays
  

• Regular sales incentives, including overseas trips
  

• Free gym passes
  

• Staff shares scheme
  

• Free access to CreatePay Rewards
  

Why Join CreatePay?

We’re building a high-performance sales culture where results are rewarded . You’ll have the freedom to run your patch, the support to succeed, and the earning potential to match your ambition. If you’re a genuine new-business salesperson who wants to be out in the field closing deals — we want to hear from you.