Senior Sports Marketing Manager

We strive to be the world’s leading sports brand and we’re looking for pioneers and visionaries to help shape that journey. Sport never stands still and neither do we.

At adidas, you're not just getting a job; you're stepping into a role where your impact is global and your individuality is celebrated. Champions aren’t only found on the field. Join a brand where ambition, innovation, and teamplay fuel everything that we do.

We seek people who connect deeply with our brand and bring their passion to work every single day.

Manchester:

You’ll be joining our Stockport Head office, a vibrant hub featuring 18 showrooms, a dedicated Conference Centre and a staff Wellness Hub. You’ll have access to a state-of-the-art gym equipped with Peloton bikes and every piece of kit you could imagine. Plus, an indoor astroturf pitch, a padel court, chat boxes and inspiring creative spaces. Our Stockport team consists of over 350 adidas employees, working across, Brand Marketing, Commercial and Business support functions.

What you’ll do:

The difference you will make:

As Senior Manager, Sports Marketing you will lead our UK partnerships with Olympic and Paralympic partners Team GB and ParalympicsGB, alongside a portfolio of world-class athletes. You’ll work with our global product teams to deliver Games time kit, from initial kit design right through to when the athletes collect their kit and head to the Games. Using your excellent relationship building skills, you’ll identify, sign and manage a portfolio of athletes and work alongside the UK Brand team to deliver campaigns and activations that shape how we show up at Games time and beyond.

From delivering industry-leading kit programmes to supporting athlete activations and commercial opportunities, you will play a pivotal role in strengthening adidas’ position as the leading sports brand via these excellent sporting partnerships.

A day in the life: 

• Lead our partnerships with Team GB, ParalympicsGB, athletes, agents and key stakeholders
• Supported by a Sports Marketing Specialist, you’ll manage the end-to-end delivery of Games kit programmes ensuring athletes and teams receive best-in-class product
• Build, manage and activate a portfolio of Olympic and Paralympic athletes, identifying opportunities to drive brand impact and storytelling
• Coordinate internal stakeholders spanning Global Product and Sports Marketing, Brand Communications, Legal, Go-To-Market, Finance and Sales to maximise brand and business opportunities
• Execute our plans at Games time, delivering partner requirements, athlete servicing, activation programmes and operational excellence on the world stage

Do you have what it takes?:

Our roles are highly competitive and we’re proud to invite only the industry’s top talent to interview. Please review the criteria below and apply if you bring the following qualities.

• A passion for sport and a keen interest in the Olympic and Paralympic landscape
• Experience managing high-profile sports partnerships, athlete relationships and stakeholder networks
• Experience leading complex projects involving multiple functions, budgets and external partners with a solutions-focused mindset in a fast-paced and dynamic environment
• Exceptional communication, influencing and negotiation skills, with the ability to build trusted relationships at all levels

Life at adidas:

We operate a hybrid working model with 3 days in the office and the flexibility to work from home on the other 2 days. Beyond this, we offer a range of flexible working policies to support all personal circumstances.

What we’ll do for you:

Alongside a competitive salary we offer:

• A leading pension scheme
• An annual bonus
• Generous employee discount and sample sales
• World-class gym facilities including a padel court and indoor football pitch
• Access to a wide variety of gym classes such as weight training, yoga, pilates, spin and padel coaching as well as both men and women’s 5-aside football
• Private medical insurance and health cash plan
• Life assurance benefit
• Onsite Wellness Centre offering appointments with a variety of health professionals
• 25 days holiday + bank holidays
• Enhanced maternity and paternity benefits
• Access to educational resources to support development
• Regular opportunities to win tickets to sport and music events

We’re committed to ensuring everyone feels welcome throughout the application and interview process. If you require any adjustments, simply let your recruitment partner know and they will be glad to support you.