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Do you have a passion for shaping reputation, building influence, and driving credible market positioning through strategic communications? As Public Relations Manager, you will play a pivotal role within the Global Industrial Automation Communications team, leading media engagement programmes that strengthen Schneider Electric's brand, reputation and thought leadership across key markets. Working closely with business leaders, subject matter experts and communications colleagues, you will develop and execute integrated press relations programmes that support commercial priorities, accelerate awareness of our innovations, and elevate our share of voice in competitive markets. This role is ideal for an ambitious communications professional who combines strong media relations expertise with a hands-on approach to execution. You will be equally comfortable developing communications strategies, advising stakeholders, creating compelling content, managing agency partners and securing impactful media coverage. You will have the opportunity to broaden their strategic communications expertise and grow into a more senior communications leadership role within a global organisation. Key Responsibilities: Strategic Communications & Media Relations
+9% organic growth
(Apply online only)+ employees in 100+ countries You must submit an online application to be considered for any position with us. This position will be posted until filled. Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best . click apply for full job details
- Develop and execute global press relations strategies aligned with business, brand and communications objectives.
- Translate complex business priorities, technology innovations and customer success stories into compelling media narratives.
- Provide communications counsel to stakeholders on media opportunities, messaging and external positioning.
- Identify emerging trends, market developments and news opportunities that support proactive storytelling and reputation building.
- Support thought leadership positioning for Schneider Electric and its Industrial Automation leaders across key markets.
- Build and maintain strong relationships with key business, technology and industry trade journalists across priority regions.
- Personally drive proactive media outreach programmes to secure high-quality earned media coverage, executive profiling opportunities and thought leadership placements.
- Write and develop press releases, media alerts, pitches, bylined articles, customer stories, briefing documents and media toolkits.
- Lead media engagement activities around major announcements, events, product launches, customer success stories and corporate milestones.
- Manage media interviews, spokesperson briefings and speaking opportunities to ensure effective and consistent delivery of key messages.
- Organise and support media events, roundtables, briefings and press conferences.
- Work closely with agency partners to maximise campaign impact while retaining ownership of key programmes and deliverables.
- Partner with marketing, content, executive comms, social media and regional communications teams to amplify stories and maximise audience reach.
- Support the development and promotion of thought leadership content including research, whitepapers, industry insights, trend reports and executive perspectives.
- Identify opportunities to elevate customer success stories and innovation narratives through media engagement.
- Manage relationships with external PR consultants, ensuring clear objectives, strong performance and alignment with business priorities.
- Collaborate with subject matter experts, product leaders, executives and communications colleagues to identify stories and develop communications opportunities.
- Build trusted relationships across the wider organisation and influence stakeholders to support PR objectives.
- Support leadership communications activities by providing media insights, recommendations and preparation as required.
- Monitor and evaluate media performance, share of voice, message penetration, sentiment and coverage quality against agreed KPIs.
- Produce insightful reporting that demonstrates communications impact and contributes to business objectives.
- Leverage data and insights to continuously optimise communications programmes and media engagement strategies.
- Stay informed on evolving media landscapes, industry trends and competitor activity.
- Bachelor's degree in Communications, Journalism, Marketing, Public Relations or a related field.
- 8+ years' experience in public relations, corporate communications or agency account management.
- Experience developing and executing successful B2B media relations programmes.
- Strong media relations skills with experience securing coverage across business, technology and trade publications.
- Excellent writing, editing and storytelling capabilities.
- Experience managing multiple projects and stakeholders simultaneously.
- Confidence engaging with and advising senior leaders and subject matter experts.
- Strong commercial awareness and understanding of how communications supports business objectives.
- Experience working with external agencies and managing programme delivery.
- A proactive, curious and growth-oriented mindset, with the ambition to develop broader strategic communications expertise.
- Experience in technology, industrial automation, manufacturing, sustainability or digital transformation sectors is advantageous.
- Builds Schneider Electric's Industrial Automation visibility and reputation across priority media outlets.
- Increases share of voice and quality media coverage in key markets.
- Establishes trusted relationships with journalists and internal stakeholders.
+9% organic growth
(Apply online only)+ employees in 100+ countries You must submit an online application to be considered for any position with us. This position will be posted until filled. Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best . click apply for full job details
Vacancy posted 3 days ago
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