Store Manager

Job Ref: Ref-29967

Location : 11 Ardoyne Road, Belfast, BT14 7HX

Employment : Full-Time Permanent

Closing Date : 10 June 2026 11:59 pm

Store Manager

Reports to: Regional Sales Manager

Direct Reports: Sales Advisors, Senior Sales Advisors

Purpose

• To provide the best possible service to customers, thereby maximizing sales and profit
• To control and operate the store in accordance with company instructions, policies and procedures in order to minimize operating costs and maximise profits
• To ensure the staff employed at the store carry out duties effectively and in accordance with the job profile and company policy and procedures

Responsibilities

• Customer Relations / Selling Skills – Promotes a professional and quality level of customer service to existing and new customers; assesses and satisfies customers needs and queries / problems; identifies and maximizes selling opportunities; ensures staff give the required level of customer service; actively achieves Company KPIs
• Commercial and Business Acumen – Proactively seeks opportunities for increased business; awareness of competition; supports new directions and initiatives; creative presentation ability of company products
• Leadership / Taking Responsibility – Accountable for the day-to-day running of the store and management of staff; ensures full adherence to company policy and procedures in all areas including customer relations, housekeeping, merchandising and display, security of premises, cash and stock, and administration; leads by example; uses authority when necessary
• Legislation – Ensures the correct implementation of any legislation affecting the business (health and safety, licensing, trading standards)
• Organisation and Planning – Plans, prioritises and organises work to optimize the use of resources and meet deadlines; schedules events / tasks and delegates effectively to staff; plans and introduces contingencies as required
• Maximises Resources – Operates store in accordance with agreed targets and budgets in relation to sales, stock loss, stock levels, man hours and operating costs
• Quality Emphasis – Committed to setting and maintaining high store and personal standards, with excellent merchandising skills
• Motivating Others - Encourages team effort, builds cohesion and maintains motivation
• Staff Training and Development – Understands and delivers training and development needs of team members; gains willing cooperation; gives regular feedback to team; appraises performance; encourages open communication and is constructive when confronting individuals
• Effective Administration – Accurately adheres to company administration systems regarding cash, stock, payroll and marketing; adopts a systematic and organized approach; checks standards of accuracy; follows written and verbal instructions to company standards and accountable for all communication within the store
• Problem Solving – Anticipates and identifies problems; uses analytical and investigative skills in problem solving and proposes solutions / evaluates alternatives; takes action to resolve problems in accordance with company needs
• Any other duties relevant and related to the post

Qualifications

Essential

• Good standard of education to include 5 GCSEs with English Language and Maths or equivalent (Grade C or above)

OR

• 1 year previous supervisory or management experience in a retail or customer focused environment
• Must be committed to successfully completing WSET Level 3 Award in Wines and Spirits

Desirable

• WSET Level 2 Award in Wines and Spirits
• NVQ Level 3 or equivalent qualification that relates to the retail industry

Skills and Experience

Essential

• Minimum of 1 year experience in a customer focused environment
  • Excellent standard of dress and appearance
  • Communication skills – A proven ability to communicate effectively and professionally at all levels, both internally and externally; appreciates the target audience, selects appropriate style and content and demonstrates good written, verbal, and listening skills
  • Customer focused - maintains a professional level of customer service at all times; identifies accurately the needs of internal and external customers and works to exceed the customer’s expectations by delivering a high quality service
  • Personal drive and a pleasant, positive, and enthusiastic, ‘can-do’ attitude, demonstrating an appropriate level of motivation
  • A good team player with the ability to lead and work in a team environment
  • A valid driving license plus access to a car

Desirable

• 1 year previous supervisory or management experience in a retail or customer focused environment
• Interest and / or knowledge of wine

Main Points of Contact

• Customers
• Sales Advisors/ Regional Sales Developer / Regional Sales Manager / General Manager
• Marketing / Payroll / Stock / Cash Departments
• Distribution / Maintenance Personnel

Other Relevant Information

• Must be age 18 or over
Flexible approach to the needs of the business essential – must be able to work:
• • A full shift on a Friday and Saturday, one of which must be to close of business
  • A minimum of 2 evenings per week, inclusive of a Friday or Saturday (and not including Sundays) to close of business
  • You are not assigned to a particular store and may be required to work in or transfer to another store within a reasonable travelling distance
• Full, valid driving licence desirable

#NIJobs

With 85 stores across Northern Ireland and over 500 staff we are conveniently located in major locations across the province

Our friendly local wine experts are endowed with a wealth of wine knowledge certified by Wine and Spirits Education Trust. WSET is an awarding body and registered charity devoted to the development and delivery of qualifications and courses in wines and spirits. The winning combination of knowledge and a passion for people allow our staff to deliver excellent customer service.