Creative Lead

About WeBuyVintage

WeBuyVintage is one of the UK’s largest buyers of jewellery, antiques and collectibles. We run more roadshows than any other UK company - over 250 valuation events every month - bringing trusted experts face-to-face with customers across the country.

In three years, we’ve grown from a pub-table idea into an eight-figure business, and we’re on a mission to make WeBuyVintage a brand everyone recognises.

The Role:
We are looking for a Creative Lead to join our rapidly growing team in Cambridge. Reporting to the Head of Marketing, you will lead our creative output and shape the visual identity of one of the UK's fastest-growing re-commerce brands.

This is a broad creative role, meaning you'll be thinking about how creative works across print, digital, web, social, video, OOH, radio and TV. You'll own the look and feel of the brand across everything we create, while mentoring and managing a small creative team. You will bring strong creative direction and the vision needed to elevate our existing brand.

This is a hands-on senior role, meaning you'll need to be able to execute as well as directing the bigger picture.
Main Tasks & Responsibilities:

• Acting as brand guardian across all creative output, tightening our guidelines and raising the standard of what goes out of the door.

• Leading creative direction across the full marketing mix: print, direct mail, digital, paid ads, social, video, web, OOH, radio and TV.

• Managing and mentoring our growing creative team, reviewing their work, giving clear feedback and helping them develop.

• Rolling your sleeves up and delivering hands-on creative work across the mix, from campaign concepts and print production to social assets, video edits and creative for broadcast.

• Bringing ideas and craft to video, motion, radio scripts and TV concepts, and knowing when to execute in-house vs bring in specialist support.

• Translating marketing briefs into strong creative that performs commercially, working closely with the wider marketing team.

• Briefing and reviewing work from external partners including any agencies or freelancers, and tapping into external creative support when we need extra execution power.

• Building templates, systems and brand guidelines that keep our output consistent as the team grows.

• Bringing new ideas, references and creative thinking to the table to keep raising the bar.

• Owning creative delivery timelines and making sure work is completed on time and on brief across a busy calendar.

Who We’re Looking For:

You’ll be great in this role if you have:

• A deeply creative brain. You’re full of ideas!

• You can spot what's working, what's not, and what could be elevated.

• The proven experience to set creative direction, and the skills to execute and deliver the work.

• Impeccable attention to detail. You can spot a typo a mile off.

• A commercial mindset. You understand that great creative also needs to sell, convert and perform.

• An understanding that different channels need different design. A Facebook ad, a magazine ad and a piece of direct mail all have different objectives, CTAs and trust signals, and great creative respects that.

• A collaborative working style. Happy giving and taking feedback and working closely with a small, tight-knit team.

• The organisation to juggle multiple projects and deliver to deadlines in a fast-paced environment.

• Experience mentoring or leading other designers or junior team members. You’re great at developing people into talented executors.

Qualifications & Experience:

Essential:

• Demonstrable experience in a creative role, with time spent leading or setting creative direction (not just executing briefs).

• A strong portfolio across print, digital, social and campaign work with clear evidence of brand direction, campaign concepts and creative ideas.

• Confident across the Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Proven ability to brief, direct and quality-control creative work you're not delivering yourself.

• Comfortable working across channels beyond graphic design, such as briefing or executing on video, social ads or broadcast creative.

• Experience developing or evolving a brand identity, not just applying an existing one.

• Experience mentoring or managing junior designers or creatives.

Desirable:

• Hands-on experience with video and motion design or editing.

• Experience working on TV or radio creative, either briefing agencies or executing in-house.

• An understanding of direct response design principles.

• Experience designing for older audiences (50+).

• Experience working in a fast-growing DTC business.

What You’ll Get:

• 4-day working week (Monday to Thursday)

• Access to Bright Exchange - enjoy thousands of exclusive employee discounts and perks

• Employee Assistance Programme - confidential, 24/7 support for you and your immediate family, covering work, personal, and home life matters

• On-demand professional development - access to BrightHR’s online learning platform to build new skills and support your career progression

• Competitive pay

• Be part of a rapidly growing, friendly UK brand

The salary for this role is £45,000 - £50,000 dependent on experience.

Please note this role is based in our Cambridge office 3 days per week.