Senior US E-commerce Executive
About Us
Club L London is the next-generation online fashion retailer for the forward-thinking woman. Conceptualised and crafted in-house and abroad, we specialise in accessible luxury and designs of unrivalled quality that flatter all figures.
From prom to occasion, maternity, bridal, and beyond, we deliver an elevated shopping experience that connects our global community of trend-setting consumers, influencers, and content creators with fresh collections dropping weekly.
Key Responsibilities
Collaboration & Cross Functional Partnership
Proactively support the team in raising and addressing trading requests while maintaining clear visibility and communication with senior leadership regarding priorities and any declines.
Work closely with relevant stakeholders to ensure seamless execution of new site setups.
Collaborate with the Development team to implement, test, and optimise website changes that improve conversion rate (CVR).
Lead and manage wider cross-functional projects as required.
Site & Trading Execution
Take full ownership of assigned websites, ensuring junior team members maintain site standards and implement required updates.
Ensure a seamless and intuitive user experience across all digital touchpoints.
Support and mentor junior team members through competitor research, product mix analysis, and pricing strategy reviews to identify growth opportunities and performance improvements.
Analysis & Optimisation
Monitor and evaluate territory performance against targets and expectations.
Analyse product mix and weighted availability to ensure the optimal balance that maximises revenue.
Track customer trends to improve customer satisfaction and overall site performance.
Focus on increasing units and orders by identifying opportunities to grow and enhance key performance indicators (KPIs).
Use analytical tools such as PowerBI and Google Analytics (GA) to identify, implement, and measure site improvements, with a particular focus on mobile performance, customer journey optimisation, and conversion rate growth.
Analyse KPIs including:
Revenue (MoM / YoY)
Average Order Value (AOV)
Conversion Rate (CVR)
Traffic
Gross Profit
Gross Margin %
Assess the wider impact of front-end and back-end changes, providing feedback on business implications, risks, and improvement opportunities.
Prepare and distribute daily and weekly trading performance reports for the Senior Leadership Team (SLT).
Leadership & Team Development
Provide guidance, coaching, and support to junior team members.
Promote best practices in trading, site management, and performance analysis.
Foster a culture of continuous improvement, accountability, and collaboration.
Support team capability development through knowledge sharing and mentoring.
Skills & Experience Required
Strong experience in e-commerce trading
Advanced analytical skills with experience using Google Analytics and business reporting tools.
Proven ability to interpret data and translate insights into commercial actions.
Strong stakeholder management and cross-functional collaboration skills.
Experience managing website optimisation initiatives and conversion rate improvements.
Excellent project management and organisational skills.
Strong communication and presentation skills, including reporting to senior leadership.
Leadership or mentoring experience preferred.
Key Performance Measures
Revenue growth
Conversion rate (CVR)
Average order value (AOV)
Traffic growth and engagement
Customer experience metrics
Successful delivery of trading and optimisation initiatives
Team development and capability building
What's on offer?
Annual bonus scheme
Bi-Annual Dress Allowance
25 days of annual leave (plus bank holidays)
Extra day off for your birthday
Flexible working hours around core hours of 10-4
Early Finish Fridays
Cycle to work scheme
40% staff discount across Club L and Lavish Alice products
Healthcare Cashplan
Free onsite gym
Enhanced pension contribution
Enhanced maternity and sick pay
Free snacks, drinks & treats
Social events
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