Sales & Business Development Manager
£32k - £37k per annum This is a field-based role combining new business development with account management.
You’ll take ownership of your region-growing existing customer relationships and develop new ones
From pitching and winning new sites to physically setting up freezers and merchandising displays, you’ll play a key role in bringing the Fieldfare brand to life in-store.
Key Responsibilities
- Grow and develop an existing portfolio of independent retail customers
- Identify, target, and win new business across farm shops, garden centres, and specialist retailers
- Manage the full sales cycle-from lead generation through to onboarding and installation
- Support customers with range reviews, product selection, and commercial growth plans
- Deliver engaging sales presentations backed by insight and data
- Install new sites, including assembling displays and merchandising freezers to a high standard
- Maintain strong relationships through regular visits and proactive account management
- Track performance and maintain accurate sales reporting
- Represent the business at trade shows and industry events
- Gather market insight to support product development and future growth
What We’re Looking For
We’re looking for someone energetic, practical, and commercially minded who thrives in a field-based role.
Essential:
- Proven experience in B2B sales, field sales, or business development
- Background in food, foodservice, or FMCG
- Strong track record of winning new business and managing customer relationships
- Excellent communication and influencing skills
- Self-motivated with the ability to manage your own territory and diary
- Comfortable with a hands-on role -willing to roll your sleeves up in-store
Desirable:
- Experience working with independent retailers, farm shops, or garden centres
- Knowledge of frozen food or premium food products
- Understanding of convenience or specialist retail channels
What You’ll Get
- A highly autonomous role with real ownership of your region
- The opportunity to work with a unique and growing brand
- A varied role combining sales, account management, and in-store execution
- Competitive salary, car allowance, and bonus potential
- A supportive, close-knit team environment
Why Join Us?
This is a brilliant opportunity for someone who enjoys being out in the field, building relationships, and making things happen .
If you’re looking for a role where you can genuinely see the impact of your work-and be part of a growing business with momentum-we’d love to hear from you.
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