Reports to: Head of On Trade
Key internal relationships: London Business Development Manager(s), London Trade Activation, Head of On Trade, Head of Trade Activation
Key external relationships: regional and national wholesale account managers, bar managers, general managers, operations managers, pub/bar group buyers
Key responsibilities:
1. Work collaboratively with the Head of On Trade to build a focussed new business target list that helps us execute our brand equity led strategy on your patch.
2. Unlock new draught distribution from your target list, taking ownership of every step of the process from prospecting new accounts, to pitching the beer, negotiating commercials and ultimately closing the new listing.
3. Grow our presence, sales line and influence in our existing accounts; building sustainable business, best in class relationships and ensuring we’re the best selling craft beer on their bar.
4. Utilise the support of the London Business Development Managers and Trade Activation Managers to build brand awareness and drive ROS in your key accounts and groups, e.g. group wide incentives, site activation events.
5. Develop a strong network within our partner wholesalers, work collaboratively with their sales teams to unlock business with their customers and build industry leading relationships with our RTMs.
6. Support our Trade Activation team delivering the best consumer experience of a pint of JUBEL, keeping it consistent across the on-trade, everything from the glass it’s served in, the way it’s described on menu, the consistent use of branded assets and the quality of the dispense.
7. Full ownership of delivery of the on-trade number across your patch, ensuring we’re growing both invoiced sales and ROS month on month across your account base.
This is not an exhaustive list of duties and is subject to review in agreement with the postholder.
PERSON SPECIFICATION
Qualification: degree, preferably in relevant area such as business, marketing or management
Behaviour: someone who shares and displays the JUBEL culture:
I. Values Driven: our five values aren’t just words on a wall. They are the attitudes, behaviours and skills we value in our team to influence who gets hired, promoted, or let go. We embrace diverse personalities and working styles, but every team member lives and breathes our five values:
1. Thirsty: outstanding delivery through an insatiable drive, work ethic, and external competitiveness - want it
2. Action Oriented: working at race pace with a positive and open mind towards everything, doing beats talking
3. Sustainable: operating in a way so that our planet, relationships, sales and energy levels are all built to last
4. Off-Piste: safe = risky. Bold and brave approach with smart risks and no fear of failure
5. Curious: strong and broad appetite to learn - ask questions, be humble, embrace feedback
II. High Performance: We believe the best perk we can offer people is a team of great people to work with who are equally motivated, passionate and driven.
III. Freedom & Responsibility: People who take real responsibility are rare - self-starting, motivated, disciplined, proactive, not letting anything slip through the net, and working as hard on their own as they do in front of others. We hire for real responsibility so we can have true autonomy. You are treated like an adult and trusted, so you won’t be asked where you are or what you’re doing.
Knowledge & Experience
0-2 years of relevant experience (including internships, placements, or entry-level roles)
Basic understanding of commercial principles and sales processes
Exposure to negotiation concepts
Familiarity with business development or sales environments
Experience supporting sales activities such as research, outreach, or presentations
Skills
Strong relationship building ability
Excellent communication skills, with the confidence to engage and influence
Proactive attitude with a willingness to learn and take initiative
Ability to work both independently and as part of a team
Organised with good attention to detail
Enthusiastic, motivated, and eager to develop
OTHER DETAILS
Start date: as soon as possible
Location: Field Based, London
Salary banding: £32,500
Travel: Zones 1&2 London Travelcard
Annual gift: £100 gift budget for each year you are with the business (e.g. year 3 = £300 to spend however you wish)
Hours: full-time, flexibility will be essential as occasionally you will be required to work some evenings and weekends
Holiday policy: flexible holiday policy
Wellbeing: private healthcare, dental care and stress relief counselling service, plus monthly personal wellbeing budget
Team engagement: annual ski trip in March with everything apart from spending money covered by the company
JUBEL is an equal opportunity employer. We are committed to a work environment that supports, inspires, and respects all individuals and in which personnel processes are merit-based and applied without discrimination on the basis of race, colour, religion, sex, sexual orientation, marital status, age, disability, national or ethnic origin, or other protected characteristic.
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