Senior Growth Marketing Manager
Location: Exeter, Devon (Hybrid)
Salary: From £50,000 per annum The Opportunity
We're looking for an experienced Growth Marketing Manager to join a growing international property solutions business in a newly created role. This is an opportunity to shape how marketing drives commercial growth across a business that helps organisations source and manage property and accommodation solutions in key markets worldwide. You'll have the autonomy to develop campaigns, introduce new technology and AI tools, and continuously improve how we identify, engage and nurture prospective clients. Working closely with our commercial and client teams, you'll translate business priorities into targeted campaigns that generate qualified opportunities and measurable revenue. This is a commercially focused role rather than a traditional brand marketing position. While maintaining a strong and consistent brand remains important, your primary focus will be demand generation, lead nurturing and supporting growth throughout the customer journey. You'll also coordinate external specialists across content, design, website optimisation, SEO and account-based marketing. Key Responsibilities
Growth Marketing * Plan and deliver targeted multi-channel campaigns across the customer journey. * Build campaigns around priority markets, sectors, services, locations and strategic accounts. * Develop audience segmentation, messaging, customer journeys and compelling calls to action. * Test new channels and approaches, using performance data to continually improve results. Demand Generation & Lead Nurturing * Create and manage automated lead nurturing programmes for prospects at different stages of the buying journey. * Develop lead scoring models to help commercial teams prioritise opportunities. * Use customer behaviour, engagement and intent data to identify demand. * Turn digital activity, campaigns, events and content engagement into qualified sales opportunities. * Improve conversion rates and visibility throughout the sales funnel. Marketing Automation & AI * Build and optimise automated email and outreach campaigns. * Use AI to enhance research, campaign personalisation, content development and productivity. * Identify new tools and technologies that improve marketing effectiveness. * Ensure data quality, compliance and brand consistency across marketing systems. Events & Account-Based Marketing * Develop campaigns before, during and after key industry events. * Support targeted campaigns for strategic accounts and priority prospects. * Create personalised marketing journeys for key decision-makers and buying groups. Performance & Reporting * Define clear success metrics for every campaign. * Track lead generation, engagement, conversion, pipeline contribution and ROI. * Produce straightforward reports highlighting performance, insights and recommendations. * Use data and commercial feedback to continually optimise marketing activity. Collaboration * Work closely with commercial teams to align marketing activity with business priorities. * Partner with client-facing colleagues to identify success stories, growth opportunities and market insight. * Brief and manage external agencies, designers and specialist partners. * Coordinate campaign planning and delivery across internal and external stakeholders. About You
You'll bring experience in B2B growth marketing, demand generation, lifecycle marketing or a similar commercially focused role. Experience in property, real estate, flexible workspace, hospitality, relocation, corporate housing or another service-led B2B environment would be advantageous, but we welcome applicants from other sectors with strong commercial marketing experience. You'll also have: * A proven track record of delivering campaigns that generate leads, pipeline and revenue. * Experience with CRM, email marketing, marketing automation and analytics platforms. * A strong understanding of segmentation, lead scoring and customer journeys. * Confidence using data and insight to drive marketing decisions. * Experience working closely with sales or business development teams. * An interest in applying AI and emerging technologies within marketing. * Excellent project management and organisational skills. * The ability to manage multiple campaigns and external partners simultaneously. * A proactive, hands-on approach with the confidence to shape a newly created role. What We Offer
We're committed to investing in our people and creating an environment where individuals can thrive. Time to Recharge * 27 days annual leave (including two company rest days), plus Bank Holidays * Birthday Celebration Day * Paid length of service sabbaticals Recognition & Experiences * Quarterly reward experiences * International travel opportunities Health & Wellbeing * Private medical and dental cover * 24/7 GP access * Employee Assistance Programme Financial Benefits * Electric car, cycle and technology salary sacrifice schemes * Workplace pension with enhanced employer contributions based on length of service Everyday Perks * Employee discount programme * Complimentary office lunches * Regular social events and networking opportunities #INDRET
Location: Exeter, Devon (Hybrid)
Salary: From £50,000 per annum The Opportunity
We're looking for an experienced Growth Marketing Manager to join a growing international property solutions business in a newly created role. This is an opportunity to shape how marketing drives commercial growth across a business that helps organisations source and manage property and accommodation solutions in key markets worldwide. You'll have the autonomy to develop campaigns, introduce new technology and AI tools, and continuously improve how we identify, engage and nurture prospective clients. Working closely with our commercial and client teams, you'll translate business priorities into targeted campaigns that generate qualified opportunities and measurable revenue. This is a commercially focused role rather than a traditional brand marketing position. While maintaining a strong and consistent brand remains important, your primary focus will be demand generation, lead nurturing and supporting growth throughout the customer journey. You'll also coordinate external specialists across content, design, website optimisation, SEO and account-based marketing. Key Responsibilities
Growth Marketing * Plan and deliver targeted multi-channel campaigns across the customer journey. * Build campaigns around priority markets, sectors, services, locations and strategic accounts. * Develop audience segmentation, messaging, customer journeys and compelling calls to action. * Test new channels and approaches, using performance data to continually improve results. Demand Generation & Lead Nurturing * Create and manage automated lead nurturing programmes for prospects at different stages of the buying journey. * Develop lead scoring models to help commercial teams prioritise opportunities. * Use customer behaviour, engagement and intent data to identify demand. * Turn digital activity, campaigns, events and content engagement into qualified sales opportunities. * Improve conversion rates and visibility throughout the sales funnel. Marketing Automation & AI * Build and optimise automated email and outreach campaigns. * Use AI to enhance research, campaign personalisation, content development and productivity. * Identify new tools and technologies that improve marketing effectiveness. * Ensure data quality, compliance and brand consistency across marketing systems. Events & Account-Based Marketing * Develop campaigns before, during and after key industry events. * Support targeted campaigns for strategic accounts and priority prospects. * Create personalised marketing journeys for key decision-makers and buying groups. Performance & Reporting * Define clear success metrics for every campaign. * Track lead generation, engagement, conversion, pipeline contribution and ROI. * Produce straightforward reports highlighting performance, insights and recommendations. * Use data and commercial feedback to continually optimise marketing activity. Collaboration * Work closely with commercial teams to align marketing activity with business priorities. * Partner with client-facing colleagues to identify success stories, growth opportunities and market insight. * Brief and manage external agencies, designers and specialist partners. * Coordinate campaign planning and delivery across internal and external stakeholders. About You
You'll bring experience in B2B growth marketing, demand generation, lifecycle marketing or a similar commercially focused role. Experience in property, real estate, flexible workspace, hospitality, relocation, corporate housing or another service-led B2B environment would be advantageous, but we welcome applicants from other sectors with strong commercial marketing experience. You'll also have: * A proven track record of delivering campaigns that generate leads, pipeline and revenue. * Experience with CRM, email marketing, marketing automation and analytics platforms. * A strong understanding of segmentation, lead scoring and customer journeys. * Confidence using data and insight to drive marketing decisions. * Experience working closely with sales or business development teams. * An interest in applying AI and emerging technologies within marketing. * Excellent project management and organisational skills. * The ability to manage multiple campaigns and external partners simultaneously. * A proactive, hands-on approach with the confidence to shape a newly created role. What We Offer
We're committed to investing in our people and creating an environment where individuals can thrive. Time to Recharge * 27 days annual leave (including two company rest days), plus Bank Holidays * Birthday Celebration Day * Paid length of service sabbaticals Recognition & Experiences * Quarterly reward experiences * International travel opportunities Health & Wellbeing * Private medical and dental cover * 24/7 GP access * Employee Assistance Programme Financial Benefits * Electric car, cycle and technology salary sacrifice schemes * Workplace pension with enhanced employer contributions based on length of service Everyday Perks * Employee discount programme * Complimentary office lunches * Regular social events and networking opportunities #INDRET
Vacancy posted 7 hours ago
Similar jobs that could be interesting for youBased on the Growth Marketing Manager in Exeter, Devon vacancy
£50k - £55k per annum
...Senior Growth Marketing Manager Location: Exeter, Devon (Hybrid) Salary: From £50,000 per annum The Opportunity We're looking for an experienced Growth Marketing Manager to join a growing international property solutions business in a newly created role. This...SuggestedHybrid workingOn-siteRelocationFlexible hours£40k per annum
E-Commerce Manager (part-time) Exeter £40,000 (pro rata / depending on experience) 25+ hours | Freelance or employed Ref: SM1399 A well... ...retail relationships — and are now investing further in digital growth. You’ll be joining at a point where e-commerce is a real...SuggestedPart-timeFreelance£40k per annum
...strategic reviews and expert advice, all in support of our wider growth strategy. Why join us? Join a collaborative and inclusive... ...campaigns, and strategic client engagement. Client Relationship Management - Build and maintain strong relationships via review meetings,...SuggestedPermanentOn-siteMonday to Friday£45k - £80k per annum
...profitable book of business with the backing of a well-resourced and growth-focused organisation. The Role The Development Executive... ...through a dedicated tele-sales function, internal referrals, marketing campaigns and data-led targeting tools. However, a self-starting...SuggestedPermanent£28k - £35k per annum
...'ll work closely with Ella , our Brand Manager, with real ownership of the day-to-day across... ...commercial moments, briefed in by the marketing team. Lead the day-to-day "11am moment... ...including engagement, reach, follower growth and content performance. Provide regular...SuggestedFull-timeHybrid workingOn-site£28k per annum
...Marketing Executive Marketing Executive - Exeter - £28,000 + Benefits The Job:... ...rural sector. Key responsibilities: - Manage social media channels, creating engaging... ...in their people, marketing and future growth, offering excellent long term career opportunities...Long-term contractPermanent£28k - £37k per annum
What it takes to be a Paid Social Media Manager at Launch We’re an independently owned,... ...mission is to be the happiest performance marketing agency in the world. Our most recent team... ...together, shaping how paid social drives growth and playing a key role in Launch’s award-...Full-timePart-timeProbationary periodFlexible hours1 day/week£25.61k - £29k per annum
...About Air Marketing Since 2016, Air Marketing has been helping ambitious B2B brands grow through... .... Playing a key role in driving sales growth for both Air Marketing and our clients.... ...experience in B2B sales or account management (BDR, Sales Exec, etc.) Comfortable using...PermanentFull-timePart-timeHybrid workingOn-siteRemoteWork from home£25k per annum
...generated £2m+ profit in first year, doubled it the next ~ Now manages company-wide projects across divisions The Reality: This Is... ...to succeed – Motivated by progression and earning potential Growth mindset – See this as the start of something bigger, not just a...Long-term contractFull-timeNight shift£43.56k - £51.1k per annum
...Are you an experienced Business Development Manager? At Suez, we’re committed to making our... ..., building our profile within the market place and developing a market position for... ...operational functions, supporting business growth and workforce planning. Adept in stakeholder...PermanentFull-timeFreelanceFlexible hours£35.88k per annum
...do this and much, much more with our proven digital marketing solutions, making us the UK's number one managed digital advertising partner for local businesses.... ..., offering an environment that supports your career growth while empowering you to make an impact. You'll have...Long-term contractFull-timeFlexible hours- £35k - £47k per annumEstimated...leader in integrated security and business management solutions, delivering scalable platforms... ...electronic security industry to drive growth across the UK and Ireland. Job Description... ...performance, pipeline status and market intelligence. Monitor competitor activity...Long-term contractFull-timeApprenticeship
£100.11k per annum
...Description Summary . JOB TITLE: Relationship Director, Mid Markets - Plymouth & Exeter LOCATIONS: Exeter, Plymouth SALARY:... ...be a few existing clients moved into this portfolio, new business growth is key. We’re therefore looking for someone with a proven track record...Long-term contractFull-timeHybrid workingOn-siteFlexible hours2 days/week
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Growth Marketing Manager. Be the first to apply!
Related searches
- group marketing manager Exeter, Devon
- marketing manager director Exeter, Devon
- marketing manager IT Exeter, Devon
- marketing officer Exeter, Devon
- head of brand marketing Exeter, Devon
- head of email marketing Exeter, Devon
- marketing director Exeter, Devon
- uk head of marketing Exeter, Devon
- director marketing analytics Exeter, Devon
- media marketing manager Exeter, Devon