Digital Marketing Assistant | Graduate Opportunity

Join a Legacy of Hospitality

Welcome to Hastings Hotels, a family-owned business that owns and operates six hotels in Northern Ireland including 893 bedrooms, 21 quality apartments, 1 luxury lodge, a standalone gastropub, and a luxurious spa.

For more than 60 years, we have built a reputation for placing quality at the heart of everything we do. But it’s not just about the products; it’s our people who bring the Hastings experience to life. 

With personalities, attention to detail, and a desire to grow, our staff are at the core of what makes us stand out in a crowded marketplace. If this sounds like you, we welcome you to apply for the position of Digital Marketing Assistant.

This is an exciting opportunity for a recent graduate to show their creativity and bring our brands to life, whilst gaining valuable experience.

Working hours are primarily Mon-Fri, 9-5, but flexibility is required outside of these times to support our various marketing campaigns.

Please note this role is fixed-term/temporary for up to 12 months.

We place a great emphasis on recruitment, induction, and integrating our staff into their department, hotel, and the wider Group. We believe that the right behaviours and attitudes are more critical than every last qualification – we can help you attain those – and offer an extensive range of learning and development opportunities.

We’re committed to working with you to help develop your career with us, and we promise to do everything we can to support you on that journey.

In addition to a competitive salary, aligned to your experience, Hastings Hotels offer a range of benefits including:

• Complimentary meals when on duty.
• An exclusive, preferential room rate across our entire portfolio of hotels.
• 20% Discount on food at our restaurants.
• Retail discounts and perks.
• Free parking at selected sites.
• 29 days’ holiday increasing with service, plus your birthday.
• Access to an extensive health and wellbeing programme.

The company reserves the right to apply enhanced short-listing criteria.

To find out more about Hastings Hotels and what our company offers please visit

Hastings Hotels is an Equal Opportunities Employer.

About The Role

• Working with the Head of Marketing to ensure successful delivery of the group’s marketing plans

• Leading all Hastings Hotels social media channels, including designing, publishing, and writing content for all social media posts

• Developing and updating content calendars for social media in line with commercial plans

• Track performance, analyse data, and form actionable insights to optimise content

• Manage a monthly budget for paid social advertising

• Support with our paid social media strategy to enhance business results

• Adhere to the company’s tone of voice and brand guidelines

• Assisting with photography and videography shoots

• Updating the internal photo library

• Creating short form video content

• Managing email campaigns across the group

• Develop and update content plans for email campaigns

• Collaborate with the wider Marketing team to plan and develop engaging content to meet business and brand objectives

• Contribute to a harmonious working environment where everyone is treated with respect and dignity

• Work with all departments to help support marketing/social media requirements

• Stay up to date with the latest industry/platform trends

• Any other duties required by management that are within the competencies of the role or which present an opportunity for development

Required Criteria

• Unrestricted right to work in the United Kingdom
• A high level of attention to detail
• Experienced with social media channels
• Ability to work under pressure and be a team player
• Evidence of keeping up to date with industry trends
• Have recently graduated from a Level 6 qualification in Marketing

Desired Criteria

• Experience with Canva
• Skilled with the Adobe Suite
• Experience working on photography and videography shoots
• Familiarity with Google Analytics

Skills Needed

Advertising Management, Multi-channel Communications, Digital Marketing and Advertising Skills

About The Company

The Hastings collection comprises six luxurious hotels of character and distinction, each set in key locations across Belfast, Derry~Londonderry, Co. Down, and the Antrim Coast. The world-famous Europa Hotel, the four-star Stormont Hotel, and Northern Ireland’s largest, the five-star Grand Central Hotel - all situated in Belfast. On the hills overlooking Belfast Lough, you will find the idyllic Culloden Estate & Spa. The Group also owns the four-star Everglades Hotel in Derry~Londonderry – Northern Ireland’s second city, and the historic Ballygally Castle set on the stunning Antrim coast. Our six fabulous properties offer guests an impressive choice of venues, from city centre hotels with easy access to all major air, sea, and road links, to those that are located amidst breathtaking scenery...

Company Culture

But it’s not just about the products; it’s our people who bring the Hastings experience to life. With personalities, attention to detail, and a desire to grow, our staff are at the core of what makes us stand out in a crowded market place. That’s why we place a great emphasis on recruitment, induction, and integrating our staff into their department, hotel, and the Group. We believe that the right behaviours and attitudes are more critical than every last qualification - we can help you achieve those. We’re committed to working with you to help develop your career with us, and we promise to do everything we can to support you on that journey. At Hastings Hotels, we know that great hospitality starts with great people and we have been proud to operate as a business grounded in care, respect, and opportunity, where every team member is valued, supported, and celebrated for who they are and what they contribute.

Company Benefits

We offer a range of benefits including free staff meals, cash and credit card tips, employee discounts, generous holiday allowance, and opportunities for career progression and development.

Vacation, Paid time off, Employee development programs, Employee discounts, Preferential room rates, Family and friends rates, Discount on meals purchased , Discount on spa treatments or products, Free meals during shifts, Free parking or Discounted parking , Employee Assistance Scheme, Wellbeing Scheme, Social Opportunities, Employee Recognition Scheme, On the job learning, Progression opportunities, Access to Health & Wellbeing app, Long service awards, Staff celebration events

Salary

£23,478.00 - £24,570.00 per year