HNW Partnerships Lead

About the role

Our client is a premium health and wellbeing business with a Health Concierge service that matches people with the right practitioner, or a whole team of practitioners, for their health goals. Their highest-value clients are high-net-worth individuals who want a complete, multidisciplinary health team plus diagnostics. Today, too many of those clients arrive by chance or through individual relationships.

This is where you come in. As HNW Partnerships Lead, you'll build a repeatable route to these clients. You'll run LinkedIn outbound into corporate employers that offer private medical insurance (PMI), spot high-value potential among the clients our client already wins, and build the partnerships that bring high-net-worth clients through the door. This individual contributor role has a direct impact on revenue: you'll turn the business's most valuable client segment into a measurable, forecastable revenue line.

What you'll be doing

• Partnerships and collaborations (around 30% of your time) : building relationships with the people and businesses closest to high-net-worth individuals, including prime real estate, executive assistant networks, luxury event planners, private members' clubs, luxury retail and high-end diagnostics providers

• LinkedIn outbound (around 30%) : running disciplined, high-volume outreach into PMI-covered employers from a shared target list, working alongside our client's on-the-ground corporate activation team

• Identifying and nurturing high-value clients (around 20%) : screening existing clients and loyalty members for high-value potential, researching each one and nurturing the right ones over weeks and months

• Testing and solutioning (around 15%) : designing, running and writing up structured tests to improve conversion, such as a new partner format, outreach angle or client experience

• Pipeline and CRM (around 5%) : keeping accurate records in the CRM (GoHighLevel) and tracking activity and conversion at every stage

What success looks like

• LinkedIn outbound live within your first 30 days, running at around 25 outreaches a day, with booked-consultation targets set at day 30

• Every new client screened for high-value potential, with nurture plans in place and conversion tracked by source

• 1–2 referral or collaboration partnerships signed each month from month two

• A clean, up-to-date CRM showing activity and conversion at every stage

• At least one structured test a month, written up as hypothesis, what was tried, result and next step

About you

• You've built relationships with high-net-worth individuals or the people around them, in areas such as private members' clubs, prime real estate, concierge, luxury retail, private healthcare or wealth

• You have a strong sales track record. You open doors, close deals and enjoy working towards targets

• You're confident running LinkedIn outbound at volume and pick up new tools quickly

• You have strong research habits and build a clear picture of a prospect before approaching them

• You're consultative and patient, able to nurture a high-value client over weeks or months without pushing

• You're creative and analytical: you come up with new ideas, then test them properly rather than relying on instinct

• You're organised and disciplined with your CRM and pipeline

• You're a self-starter who'd rather build something new than follow an existing playbook, and you're comfortable in a fast-paced start-up

Why apply?

This is a chance to build a high-value revenue channel from the ground up, with real ownership and a seat at the table in a fast-growing business. If it scales, there's a clear path for you to lead the function, potentially within 12 months.