Creative Strategist (Performance Creative)
Function: Meta Ads | Performance Creative | Creative Testing Support
Reports to: Head of Performance
Location: Remote Working | Optional Access to a Central London HQ
Overview
The Soar Group is one of the UK’s fastest-growing performance agency groups, home to three specialist agencies. On the inside, we work as one:
- Hambi Media: Performance creative agency for Meta, delivering High Production, UGC, and Static ads. The UK’s largest performance creative division in the UK.
- For You Advertising: The UK’s #1 independent TikTok agency, specialising in TikTok paid media, TikTok Shop, and creator-led content at scale.
- Soar With Us: Paid social and paid search, managing media buying and growth strategy across the group’s client portfolio.
Together, the group manages over £100M in ad spend, works with category-leading D2C brands, and operates the UK’s largest Creative Strategy department with design, production, strategy, and UGC all under one roof.
What Sets Us Apart
- Nominated for Meta’s Creative Diversity Award 2025, the only independent agency recognised.
- Highest independent agency spend on Meta in 2025.
- Official TikTok Agency Partner, Creative Partner, and one of the only TikTok Shop Partners across UK and US.
- Two production studios (London and Manchester)
- Creators of D2C Diaries, one of the UK’s leading eCommerce podcasts
- Partnered with Meta, TikTok, Foreplay, and Triple Whale.
Requirements
The Role
We’re looking for a Creative Strategist to lead creative strategy across a portfolio of fast-growing D2C brands.
In this role, you’ll own the creative direction and performance across multiple client accounts - driving ideation, scripting, briefing and analysis from end to end. You’ll be responsible for developing, testing and scaling high-performing creative that delivers measurable results across Meta and TikTok.
You’ll work closely with designers, producers, media buyers and account managers to ensure creative output is strategically sound, performance-driven and executed to a high standard.
What You’ll Do
- Own and develop performance creative strategies across multiple client accounts on Meta and TikTok.
- Turn creative performance data into clear insights, recommendations and testing opportunities.
- Lead concepting, scripting and briefing for UGC and paid social assets.
- Write clear, high-quality creative briefs for creators and internal production teams.
- Build and manage structured creative testing roadmaps across accounts.
- Collaborate closely with account managers to ensure alignment between strategy, delivery and client goals.
- Stay ahead of trends, hooks, formats and platform updates to inform creative direction.
- Lead or contribute to client reporting, presenting creative insights and strategic recommendations.
- Manage multiple accounts with strong organisation, prioritisation and attention to detail.
You’ll Thrive Here If You Have
- Experience in paid social, creative strategy, content or performance marketing (agency experience a plus).
- Strong understanding of Meta and TikTok ad ecosystems.
- Proven ability to analyse performance data and translate it into creative decisions.
- Excellent written communication and briefing skills.
- A proactive, ownership-driven mindset.
- A strong interest in buyer psychology, storytelling and conversion-driven content.
- The ability to manage multiple clients and priorities effectively.
Who You Are (Mindset & Attitude)
- You take ownership and accountability for results
- You’re strategic, but also hands-on and execution-focused
- You care about performance over vanity metrics
- You’re collaborative and communicate clearly with cross-functional teams
- You think critically about performance and process, and confidently challenging both your own work and our ways of working to push outcomes further.
- You’re curious, with a genuine passion for the eCommerce space - consistently engaging with new content, trends and platform updates to evolve your thinking and approach.
- You thrive in a fast-paced, high-performance environment
- You’re motivated to grow into a leading creative strategist
Benefits
- Client Portfolio: Work across leading D2C and e-commerce brands.
- 25 days holiday plus public holidays, an extra paid day off on your birthday, and an additional day per year after 2 years' service (up to 30 days)
- Private health insurance (Vitality) and 50% off gym memberships
- Life insurance including unlimited 24/7 GP access
- Cash plan claim back dental, eye care, physiotherapy and counselling costs
- Company pension
- Hybrid working , plus the option to work abroad for up to 30 days at a time
- Professional development support
- Regular team socials and a peer-to-peer kudos/rewards system
Vacancy posted 4 days ago
Similar jobs that could be interesting for youBased on the Creative Strategist in London vacancy
- £31k - £43k per annumEstimated...Creative Strategist (Performance Creative) Function: Meta Ads | Performance Creative | Creative Testing Support Reports to: Head of Performance Location: Remote Working | Optional Access to a Central London HQ Overview: The Soar Group is one of the...SuggestedFull-timeHybrid workingRemote
- £40k - £52k per annumEstimated...specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a... ...other stimuli that lead to great work. Ideation: Our Creative Strategists bridge the distance between strategy and creative and are able...SuggestedHybrid workingOn-site
- £36k - £48k per annumEstimated...experien**ced, data-driven, and autonomous performance marketers and creatives to scale e-commerce brands across the US & UK markets (100%... ...negotiation skills. **3\. Direct-Response Creative Strategist & Video Editor** **Type**: Full-time | Hours: Miami / US Eastern...SuggestedFull-timePart-timeRemoteShift work
- £36k - £49k per annumEstimated...water, so your skin and hair feel better. More than 500,000 happy customers so far, and we're growing fast. We're hiring a Creative Strategist to own our creative from first idea to final ad. You'll come up with the concepts, write the scripts, run the creators and editors...SuggestedFull-timeRemote
- £56k - £76k per annumEstimated...battle - we need everyone to know about them, understand them, and feel genuinely inspired to use them. As a Senior Strategist, you will have strong creative judgement to help our target audience understand how Wise solves their international money problems. You will make...SuggestedFull-time
- £40k - £55k per annumEstimated...Hire Digital is seeking an experienced Senior Creative Strategist. This is a senior, hands-on strategic role that leads performance-driven creative campaigns across paid social channels. The ideal candidate combines strong creative vision, analytical thinking, and a deep...Full-time
- £39k - £53k per annumEstimated...million SMEs in their defining moments, creating lasting impact for the communities and economies they drive. OverviewYou'll own the creative engine behind one of iwoca's highest-growth channels. Your mission is to turn performance insights into a steady stream of ads that...Full-timeFreelanceSeasonalFlexible hoursNight shift
- £34k - £48k per annumEstimated...Are you ready to rethink your routine? We’re looking for a dynamic Performance Creative Strategist to join our Digital Team, shaping how Trinny London shows up at scale across paid social. Reporting into our Head of Paid Media, sitting at the intersection of creative, performance...Full-timeSummer workHybrid workingOn-siteFlexible hours
£40k - £45k per annum
...The role at a glance We're hiring a sharp, AI-native Junior Creative Strategist to make sure every video ad we launch is the best version of itself. Role: Junior Creative Strategist Salary: £40,000 - £45,000 base, depending on experience Location: Remote-first...Agency workFull-timeLive-inRemoteFlexible hoursDay shift- £49k - £65k per annumEstimated...The Role We're looking for a Creative Strategist to sit at the intersection of creativity and business impact within Incubeta's Creative Team. You'll blend strategic storytelling with creative excellence, helping clients and prospects understand not just what great creative...Long-term contractFull-timeImmediate startFlexible hours
- £44k - £58k per annumEstimated...We are looking for an experienced Senior Creative Designer/Design Strategist who can bring a strong strategic and conceptual approach to creative projects. This role goes beyond execution — we need someone who can understand client objectives, develop creative directions,...Full-time
- £42k - £55k per annumEstimated...implementational planning and account management, you will be a cross channel planning aficionado, with a head for numbers and a heart for creativity. You are curious about the industry and excited about learning new technologies, bringing the same to your media plans. With a...
- £38k - £53k per annumEstimated...role at SIE is to create and nurture the experiences under the PlayStation brand, a name synonymous with entertainment excellence and creativity. Role Overview: We are looking for an Associate Paid Media Planner to join our Global Media team, supporting paid media...Hybrid working
£30k - £35k per annum
...setup, optimization, and amplification of ad campaigns for real-world businesses Juggling tests of copy, objectives, audiences, and creativity like a pro circus performer Applying an array of tactics to propel conversions, ROI, and ROAS to dazzling heights across Google...Permanent- £32k - £42k per annumEstimatedMUST HAVE UK WORK PERMIT. NOT A REMOTE ROLE, 100% IN-PERSON AT OUR LONDON OFFICE. Do you want to take part in defining the future of Private Equity? Do you thrive in a fast-paced environment, where you can gain a tremendous amount of responsibility quickly? Do you want to...Long-term contractVisa sponsorshipOn-siteRemoteMonday to FridayFlexible hours
- £31k - £40k per annumEstimatedAbout First Mile First Mile is a leading UK sustainability services provider and certified B Corp, delivering waste management and recycling solutions to more than 40,000 business customers nationwide. Operating across retail, hospitality, commercial offices and mixed-use estates...Hybrid working
£25k - £28k per annum
...with the potential to grow into a Marketing Manager role. This position is ideal for someone with excellent digital marketing and creative design skills, who is eager to take ownership of our marketing activities, work closely with external partners, and contribute to the...PermanentHybrid workingRemote$31k - $37k per annum
...the end-to-end email process — from planning and briefing through to QA, and reporting. Working closely with Global Trade, Content, Creative, Design and Regional teams, you will ensure that our email communications are delivered on time, to an exceptional standard and in line...Hourly payFull-time£41k per annum
...campaigns with commercial accountability Strong understanding of the customer lifecycle and performance marketing A high level of creativity in campaign thinking, with excellent copywriting skills and proven ability to deliver quality execution Proven ability to plan,...Full-timeHybrid workingFlexible hours- £76k - £105k per annumEstimatedGrowth at Private Equity Insights Are you excited about solving real, hard problems? Are you looking to work in an exceptional entrepreneurial team with ambitious, motivated and extremely driven people? And do you want real ownership from your first week? If so, now is the...Full-timeVisa sponsorshipOn-site5 days/weekFlexible hours
- £69k - £89k per annumEstimatedAbout us At ExxonMobil, our vision is to lead in energy innovations that advance modern living and a net-zero future. As one of the world’s largest publicly traded energy and chemical companies, we are powered by a unique and diverse workforce fueled by the pride in what...
- £59k - £77k per annumEstimated...submissions and deadlines. Reporting to the Associate Growth Director, the role works closely with Client Services and the cross functional team (Strategy, Creative, Corporate Marketing) to ensure every opportunity is delivered on time, on brief and consistently to a high standard....Long-term contractPermanentFull-timeOn-siteWork from homeFlexible hours
$60 - $100 per hour
...About the job Mercor connects elite creative and technical talent with leading AI research labs. Headquartered in San Francisco, our investors include Benchmark , General Catalyst , Peter Thiel , Adam D'Angelo , Larry Summers , and Jack Dorsey . Position...Remote jobSummer workMercor
Londonmore than 2 months ago$160 per hour
...About the job Mercor connects elite creative and technical talent with leading AI research labs. Headquartered in San Francisco, our investors include Benchmark , General Catalyst , Peter Thiel , Adam D'Angelo , Larry Summers , and Jack Dorsey . Position...Remote jobSummer workMercor
Londonmore than 2 months ago- ...Manager in developing, owning and executing new, locally relevant ideas that complement global and national initiatives. Lead creative sessions with Student Marketeers to ensure a constant flow of fresh ideas, particularly for the student audience....Full-timeTemporaryFixed-term contractOn-site
£24.65k per annum
...audiences discover the more relevant content for them to enjoy. The Marketing team decides who we want to tell about this show, the Creative team develops the adverts and messages, and the Media team work out the best places to put those adverts so that audience actually...Full-timeApprenticeshipFixed-term contract- £41k - £52k per annumEstimated...making. The Role Not to manage an agency. Not to approve creative someone else made. You write the ad, you make the asset, you build... ...lead, demand gen manager, growth marketer, creative strategist, media buyer, or the person at a startup who just ended up running...No agencyRemoteFlexible hours
- £24k - £32k per annumEstimatedMarketing Executive Department: Marketing Employment Type: Permanent Location: London, UK We see a world where we all contribute to a thriving planet and together, we are a collective force for good. Planet Mark is a sustainability certification which recognises outstanding...PermanentFull-timeHybrid workingOn-site
- £63k - £83k per annumEstimatedLondon - UK Location: EMEA Job Title: Global Markets Technology Architecture Executive Corporate Title: Managing Director Location: London Company Overview: At Bank of America, we are guided by a common purpose to help make financial lives better through...Long-term contractOn-siteFlexible hours
- £34k - £46k per annumEstimated...experience sharp, and helping test what makes your market grow. You'll work closely with the Europe Marketing Manager and our central Growth, Creative, and Retail teams. Support the planning and execution of paid campaigns in your market, working with the Growth team to launch and...Hybrid workingOn-siteRemoteWork from homeMonday to Thursday
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Creative Strategist. Be the first to apply!
