Marketing and Business Development Executive

Marketing & Business Development Executive

Are you a talented writer looking to build a career in professional services marketing? We're recruiting a Marketing & Business Development Executive on behalf of a well-established and ambitious business law firm in West Sussex, known for its practical, commercial approach and its genuine investment in marketing as a driver of growth.

This is far more than a "scheduling LinkedIn posts" role. As Marketing & Business Development Executive, you'll work alongside an experienced marketing team, turning complex legal expertise into engaging content, supporting digital marketing, and getting hands-on exposure to AI and emerging marketing technology as part of your everyday work.

What you'll be doing:

Content Marketing

• Interviewing solicitors and translating technical expertise into engaging articles
• Writing website copy, blogs, newsletters and LinkedIn posts
• Creating client success stories and case studies
• Repurposing content into videos, graphics and downloadable resources
• Ensuring all content reflects the firm's tone of voice

Digital Marketing

• Maintaining and developing the firm's website
• Improving SEO performance and monitoring website analytics
• Identifying opportunities for new content
• Supporting email marketing campaigns

AI & Innovation

• Using AI tools to accelerate content creation
• Helping develop marketing workflows and researching new technology
• Testing new ideas to keep the firm at the forefront of legal marketing

Business Development

• Supporting events, award submissions and legal directory submissions
• Producing marketing collateral
• CRM management and campaign reporting

What we're looking for:

The ideal Marketing & Business Development Executive will have:

• Excellent copywriting skills and outstanding written English
• A marketing qualification or relevant experience
• Strong organisational skills and an eye for detail
• Experience using Canva
• Good knowledge of Microsoft Office
• Confidence communicating with professionals

Desirable (but not essential): SEO knowledge, WordPress or other CMS experience, Google Analytics, Mailchimp (or similar), basic video editing, professional services marketing experience, and a genuine interest in AI.

What's on offer:

This Marketing & Business Development Executive opportunity offers exposure to every aspect of professional services marketing, ongoing investment in AI tools and marketing technology, and a genuinely collaborative environment where new ideas are welcomed and career development is actively supported.

If you're curious, detail-focused, and want to grow your marketing career within a firm that treats marketing as central to its success - not an afterthought - we'd love to hear from you.

Haywards Heath, West Sussex (Office Based) | £28,000–£35,000 DOE | Full Time

Apply now to find out more about this Marketing & Business Development Executive role.

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