Sales Executive – Brighton i360
£30,000 + Bonus
Brighton i360 is one of the UK’s leading visitor attractions, offering a unique and unforgettable experience on Brighton’s iconic seafront. We are looking for a motivated Sales Executive to help grow ticket sales, develop corporate partnerships and identify new revenue opportunities.
The Sales Executive plays a key role in driving revenue, developing corporate proposals and building strong relationships with businesses, tourism partners and event organisers. This role involves a mix of proactive business development, relationship management and sales strategy execution to increase corporate partnerships and ticket sales.
Sales & Business Development
- Identify and pursue new corporate and group sales opportunities to drive revenue growth.
- Develop compelling proposals for corporate clients, event organisers and tourism partners.
- Build and maintain strong relationships with key stakeholders, including corporate clients, travel agents and local businesses.
- Conduct research to identify new sales channels and emerging market trends.
- Develop and implement strategies to increase ticket conversions and attract high-value clients.
- Attend networking events, trade shows and industry conferences to generate new leads.
Corporate & Group Bookings
- Proactively approach businesses to promote Brighton i360 as a venue for corporate events, meetings and team-building activities.
- Manage and coordinate group sales, ensuring a seamless booking and event experience.
- Create tailored packages and pricing models for corporate clients and large group bookings.
- Work closely with the marketing team to develop targeted campaigns for business customers.
Sales Strategy & Revenue Growth
- Implement strategic initiatives to drive sales and support revenue targets.
- Monitor sales performance and generate reports to track progress and identify areas for improvement.
- Collaborate with internal teams to optimise pricing, promotions and product offerings.
- Develop and maintain a pipeline of prospects to ensure a consistent flow of business opportunities.
- Customer Engagement & Experience
- Provide high-quality customer service to clients and ensure a seamless booking process.
- Gather and analyse customer feedback to enhance the overall sales and visitor experience.
- Work closely with the front-line team to ensure smooth execution of group visits and corporate events.
Marketing & Partnerships
- Collaborate with the marketing team to develop promotional campaigns targeting businesses and event planners.
- Support the organisation and hosting of familiarisation (FAM) trips and industry networking events.
- Build strategic partnerships with hotels, conference venues and local businesses to increase referral traffic.
Key Attributes
- Proactive & Solution-Oriented: Takes initiative to identify opportunities and improve sales performance.
- Guest-Focused: Dedicated to enhancing the visitor experience and maintaining high customer satisfaction.
- Organised & Detail-Oriented: Ensures accurate management of bookings, enquiries and sales processes.
- Strong Communicator: Effectively liaises with customers, partners and internal teams.
- Resilient & Adaptable: Thrives in a fast-paced environment and responds effectively to changing demand.
Essential Skills & Experience
- Minimum of one year’s experience in sales within visitor attractions, hospitality, tourism or events.
- Strong knowledge of ticketing systems and CRM software.
- Excellent communication and customer service skills.
- Ability to manage bookings and client enquiries with strong attention to detail.
- Proactive and target-driven approach to sales.
- Strong organisational skills and ability to work in a fast-paced environment.
Desirable Skills & Experience
- Experience working in a high-volume ticketing or visitor attraction environment.
- Familiarity with digital ticketing trends and innovations.
- Knowledge of revenue management and sales optimisation strategies.
- Understanding of GDPR and data security in relation to customer data.
Vacancy posted more than 2 months ago
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