Marketing executive apprentice

Summary

We are looking for a creative and motivated Digital Marketing Executive with a passion for social media and content creation. This is a great opportunity for someone at the start of their marketing career who wants to gain hands-on experience and learn how all areas of digital marketing work together.

Wage

£16,016 for your first year, then could increase depending on your age

National Minimum Wage rate for apprentices

Training course

Multi-channel marketer (level 3)

Hours

Monday - Friday, 8.30am - 5.00pm.

38 hours 30 minutes a week

Start date

Monday 20 July 2026

Duration

1 year 6 months

Positions available

1

Work

Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.

What you'll do at work

Key Responsibilities by Focus Area:

Social Media Marketing:

• Manage Coptrz’s presence on TikTok, Instagram, Facebook, LinkedIn and YouTube
• Schedule and publish posts that align with brand tone and campaign objectives
• Monitor engagement, respond to comments, and help grow our community

Content Marketing:

• Plan, shoot and edit engaging video and image content specifically designed for social media platforms
• Create additional content assets such as graphics, case studies and promotional visuals using tools like Canva
• Collaborate with the wider team to align content with product launches, campaigns and seasonal promotions
• Assist with writing short blogs and website content to support SEO and brand storytelling

Search Engine Optimisation (SEO)

• Support optimisation of web pages and product listings
• Learn how keywords, headings and structure affect visibility on search engines
• Assist with updating content for improved SEO performance

Email Marketing and CRM:

• Build email campaigns using Klaviyo
• Assist with setting up automated email flows (welcome, abandoned cart, post-purchase, etc.)
• Learn how segmentation and content affect open and click rates

Conversion Rate Optimisation (CRO)

• Use Microsoft Clarity to watch how users behave on-site
• Suggest improvements to product pages and landing pages
• Learn how small changes to design and messaging improve sales or enquiries

Analytics and Data Measurement:

• Track performance using GA4, Klaviyo and Shopify Analytics
• Help produce reports that show results from social media and campaigns

Affiliate and Influencer Marketing:

• Assist with finding and reaching out to influencers
• Support with managing partnerships and tracking their performance

Marketing Automation and AI:

• Explore tools that use AI to help with content, email and reporting
• Learn how automation can save time and increase campaign performance

E-commerce and UX Optimisation:

• Build new product listings in Shopify, including images, video and descriptions
• Keep on-site media up to date (banners, hero images, promo graphics)
• Make suggestions for improving customer journey and online shopping experience

Essential Skills and Experience:

• Experience creating and posting video and image content for platforms like TikTok, Instagram or YouTube
• Passion for digital marketing, creativity and storytelling
• Interest in learning how content fits into wider digital strategies
• Willingness to complete a structured apprenticeship programme and apply new skills on the job
• Good communication, organisation and attention to detail

Desirable:

• Experience using Canva, CapCut, Adobe Express or similar editing tools
• Familiarity with basic social media scheduling tools
• An interest in tech, drones or online retail
• Any project, portfolio or example of content you’ve made for social media or marketing

Where you'll work

FIRST FLOOR
PHOENIX HOUSE
3 SOUTH PARADE
LEEDS
LS1 5QX

Training

Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.

Training provider

JUST IT TRAINING LIMITED

Training course

Multi-channel marketer (level 3)

What you'll learn

• Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
• Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
• Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
• Use research/survey software to gather audience insight and/or evaluation to support the project.
• Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
• Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
• Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
• Use software to design and create marketing assets to meet the technical specification.
• Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
• Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
• Use a content management system to publish text, images, and video/animated content.
• Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
• Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
• Identify and use data and technologies to achieve marketing objectives.
• Monitor and amend campaigns to meet budget requirements including time and monetary costs.
• Review campaigns regularly to ensure effectiveness, to optimise the results.
• Measure and evaluate campaign delivery to identify areas for improvement.
• Use data analysis tools to record, interpret and analyse customer or campaign data.
• Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
• Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
• Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
• Use research/survey software to gather audience insight and/or evaluation to support the project.
• Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
• Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
• Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
• Use software to design and create marketing assets to meet the technical specification.
• Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
• Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
• Use a content management system to publish text, images, and video/animated content.
• Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
• Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
• Identify and use data and technologies to achieve marketing objectives.
• Monitor and amend campaigns to meet budget requirements including time and monetary costs.
• Review campaigns regularly to ensure effectiveness, to optimise the results.
• Measure and evaluate campaign delivery to identify areas for improvement.
• Use data analysis tools to record, interpret and analyse customer or campaign data.

Training schedule

You will undertake the Multi-channel Marketing Level 3 Apprenticeship, which includes:

• Multi-channel Marketer Apprenticeship Standard Level 3
• Functional Skills in maths and English if required
• You will receive full training and support from the Just IT apprenticeship team to increase your skills
• Delivery method and location of delivery to be confirmed
• Your training will include gaining an internationally recognised level 3 qualification

Requirements

Essential qualifications

GCSE in:

• English (grade Grade C/4 +)
• Maths (grade Grade C/4 +)

Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.

Skills

• Communication skills
• IT skills
• Attention to detail
• Organisation skills
• Customer care skills
• Problem solving skills
• Administrative skills
• Analytical skills
• Logical
• Team working
• Creative
• Non judgemental
• Patience