CRM Specialist Job Description Template
Our company is looking for a CRM Specialist to join our team.
Responsibilities:
- Expand and improve our existing automated evergreen campaigns;
- Plan and coordinate seasonal campaigns;
- Liaise with Product and Brand to prepare for their needs;
- Analyse and identify viable optimisations to improve performance;
- Design and implement win backs, activation, upsells and cross sell campaigns;
- Review and optimise our segmentation approach.
Requirements:
- Excellent communication skills;
- Comfortable with idealising and setting up A/B tests;
- Analytics mindset, with strong spreadsheet skills;
- HTML;
- 3+ years of experience in CRM for Apps or on CRM automation;
- Braze system;
- Good copywriting skills;
- Strong entrepreneurial spirit, team player and ability to get things done;
- Attention to detail and an ability to keep organised on a fast moving environment;
- Looker.