Programmatic Specialist Job Description Template
Our company is looking for a Programmatic Specialist to join our team.
Responsibilities:
- You will provide insights and analysis to the Display and local marketing teams to support digital media strategy and spend decisions;
- You will analyse key performance indicators, utilizing internal attribution methodologies to report success and deliver value to all activations;
- You will collaborate closely with creative production and Analytics teams to deliver on test hypothesis.
Requirements:
- Fluent English, other European languages are a plus;
- Familiarity with DV360, and other display ad platforms;
- Experience in hands on media planning and buying of Programmatic Display, preferably in the travel vertical;
- BA or BSc degree level qualifications, ideally with a Business Management, Marketing or Statistics major;
- Knowledge of attribution and cross channel measurement of digital media;
- A collaborative approach and ability to interact with cross-functional teams including engineering, marketing and product;
- Good communication skills with the ability to articulate performance metrics, challenges and opportunities to key stakeholders;
- Understanding of operational processes for online digital marketing campaigns.