Events Marketing Manager

Events Marketing Manager Job Description Template

Our company is looking for a Events Marketing Manager to join our team.


  • Identifying obstacles and pitfalls, and facilitating dialogue to resolve them;
  • Responsible for measuring and reporting on the effectiveness of events, including leads and other metrics;
  • Manage logistical requirements for planning, staging, and shipping or tradeshow properties, products and supporting elements;
  • Identify opportunities for process improvement;
  • Planning, organizing, and managing approximately 15-20 B2B marketing events per year including industry sponsorships and regional owned events;
  • Establish staffing requirements, obtain approvals and recruit employees to staff all trade shows and internal events;
  • Prepare ROI evaluation of events;
  • Establishing deadlines, communicating issues as they occur;
  • Providing support and resources for teams who are running smaller sponsorships & pop-ups independently;
  • Planning and running webinars on a monthly basis; overseeing all logistics from online set-up, speaker prep, translation requests and execution;
  • Coordinating resources across projects and teams;
  • Research and evaluate potential guest speakers for events;
  • Negotiate contracts and manage relationships with outside vendors;
  • Responsible for the strategy and execution for large corporate events, smaller special events and industry conferences;
  • Define objectives and messaging for events.


  • Enthusiasm for the range of personalities we work with, from celebrities to fashion designers and artists to influencers;
  • Excellent interpersonal and organisational skills;
  • Extremely well-organised and have excellent presentation skills;
  • Taste and aesthetic sensibility that pairs well with our brands;
  • Superior creative thinking and problem solving abilities;
  • 5+ years’ experience in event planning, strategy and hands-on execution;
  • Interest in design;
  • Awareness of current culture as it relates to activations and relevant promotional opportunities;
  • Social-media expertise a plus;
  • Ability to work independently with confidence to take decisions;
  • Strong analytical approach to your work but balance this with creativity;
  • Ability to work independently and within a team setting;
  • Well-organised with excellent presentation skills;
  • Competent use of most Microsoft Office products;
  • Close attention to detail and ability to manage multiple projects and priorities in a high-volume, fast-paced work environment.