Integrated Content Director Job Description Template
Our company is looking for a Integrated Content Director to join our team.
Responsibilities:
- Building and maintaining a collaborative working relationship with strategic marketers to promote close alignment between strategy and content;
- Championing the importance of quality standards across a diverse stakeholder landscape and driving adherence to quality standards;
- Driving a global integrated content agenda that aligns to strategic go-to-market priorities and drives commercial result;
- Leading a focus on an innovative content mix across traditional and new formats and channels to maximize customer reach and impact.
Requirements:
- Leading and coaching a team of editors, writers, researchers and editorial production staff to deliver against a global content agenda;
- Conducting editorial consultation and provide editorial support throughout the project to develop distinctive point that drives commercial results;
- Championing the importance of quality standards across a diverse stakeholder landscape and driving adherence to quality standards;
- Building and maintaining a collaborative working relationship with strategic marketers to promote close alignment between strategy and content;
- Understanding of modern marketing and sales capabilities, ideally in a B2B context;
- Overseeing and creating content for activation across the entire customer journey and across all channels;
- Leading the strategy to upskill integrated content and thought leadership teams in core integrated content capabilities;
- Deep understanding of today’s business, industry, geopolitical, and management trends and issues;
- Building and managing relationships across a global network with senior leadership, acting as a collaborator and go-to leader on content development;
- Leading a focus on an innovative content mix across traditional and new formats and channels to maximize customer reach and impact;
- Driving a global integrated content agenda that aligns to strategic go-to-market priorities and drives commercial result.