SEO Executive Job Description Template
Our company is looking for a SEO Executive to join our team.
Responsibilities:
- Liaising with key partners to build out the product portfolio and identify new opportunities;
- Building and presenting reports, strategies, results, forecasts and plans to current clients and prospects;
- Assisting the team in creating high quality, informative SEO rich content;
- Work with content teams to develop and implement robust backlink strategies across international sites;
- Perform ongoing keyword discovery, expansion and optimisation and grow organic ranking position for site-specific keyword sets;
- Writing report commentary to summarise the performance and insights of SEO performance and contribution to client campaigns;
- Creation, selection and continuous improvement of compelling and impactful SEO content;
- Provide recommendations for page and content improvements;
- SEO Campaign Implementation and management;
- Keep up-to-speed with industry trends and implement strategic and tactical advantages when appropriate and practicable;
- Staying up to date on the latest SEO industry trends and updates;
- Developing link building strategies and delivering your ideas to the team;
- Running backlink audits on client websites and identifying issues and links to be removed or reconfigured;
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords;
- Perform ongoing keyword discovery, expansion and optimization.
Requirements:
- Analytical skills to discover potential issues, opportunities and to iterate improvements;
- A desire to understand and keep up to date with what drives Google’s algorithms;
- Support and collaborate with existing team members;
- Deliver outreach and link building campaigns (always adhering to SEO best practice);
- Working to tight deadlines, being proactive, flexible and delivering to the agency and clients high standards;
- Second to none attention to detail of online content and landing pages;
- Up-to-date with trends and best practice in SEO and the wider digital marketing landscape;
- Worked in a client facing role – Agency or Client Side;
- Work in a collaborative environment with internal and external teams;
- Conducted site audits and reported on performance;
- Lots and lots of passion. Not just for digital marketing but for SEO, PPC etc;
- Advanced experience with international SEO best practice, including href lang implementation;
- A marketing related degree and a passion for SEO;
- Expert knowledge of how to do manual keyword research;
- Develop and design innovative and engaging SEO campaigns that will support our clients’ business goals and achieve agreed KPIs.