Social Media Producer Job Description Template
Our company is looking for a Social Media Producer to join our team.
Responsibilities:
- Prep articles ahead of their air-time on GMA for site;
- Identify new social opportunities while partnering with show producers;
- Responsible for guiding the voice of Good Morning America on social media during overnight hours while the U.S. team is offline;
- Schedule content on social media for overnight and morning ahead of the show;
- Be able to cover for homepage and ABC News team as the role sees fit;
- Assist in the development and implementation of a social media strategy to drive followers, engagement, and conversation across all social arms;
- Produce, shoot, edit and write engaging articles and videos around London for GMA and ABC News;
- Prep and send GMA’s daily Wake Up newsletter;
- Be responsible for covering and pushing out relevant international breaking news updates;
- Work closely with the Senior Social Media Editor to enhance GMA’s social presence;
- Contribute to digital original pieces on the royals and prep write-ups for on-air segments on the royal family.
Requirements:
- Ability to adapt your TOV to align to a brands following;
- Write engaging social copy for multiple channels including Facebook, Twitter and Instagram;
- Worked for exciting brands creating content;
- Experience using Photoshop or other Adobe Creative products;
- In-depth understanding of social platforms, trends and social marketing best practice;
- Worked on video/photo-shoots;
- Open to travel and ad-hoc working hours/days;
- Passion for music, fashion, sport;
- Created and managed content calendars.