About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
1535 - Account Manager, Search
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. Join an award-winning team at the heart of UK government, where your work will genuinely shape lives. Together, we use behaviour change principles to design smarter services, influence better decisions, and help millions of people across the country.
Named WPP 650, after the 650 UK parliamentary constituencies, the name is a reminder that our work must reflect the full breadth of the country, every community, every audience. You’ll tackle issues that matter, alongside talented colleagues who care deeply about what they do. As a Paid Search Account Manager, you will own the day-to-day execution of all elements of paid search activity, leveraging strong platform knowledge and supplier relationships to deliver flawless testing, media plans, optimization, and analysis. You will manage and mentor team members, overseeing their work and their development to successfully execute client deliverables and exceed client expectations. You will act as a key point of contact for colleagues supporting campaign delivery, proactively seeking both tactical and strategic optimization opportunities, contributing to campaign strategy and translating it into effective delivery.
Reports to Paid Search Account Director.
Line Management:
Provide coaching and support, ensuring workloads are effectively managed.
Campaign Management:
Effectively manage your and your team’s designated search accounts, ensuring ongoing and timely optimization and proactively identifying tactical and strategic opportunities and forecasting.
Take responsibility for wider client or team deliverables (such as performance commentary or weekly reporting) and guide team members on effective execution.
Client & Partner Management:
Develop strong relationships with colleagues supporting campaign delivery, your client, and key suppliers, leading team communications and building rapport to become a trusted advisor.
Demonstrate strong knowledge of the client sector/industry, identifying strategic issues and raising questions to help stakeholders explore and understand their wider business challenges.
Delegate and manage workloads across team members, whilst supporting and educating planning teams on the benefits and purpose of paid search.
Assist with the recruitment process for the immediate and wider team when required, attending interviews and acting as an ambassador for the team.
Contributes to the development of strategic revenue and services opportunities.
Proven experience in Paid Search, with current certifications (Google and Microsoft Ads). Excellent knowledge of bid management, core PPC technology platforms, data analysis, and understanding of strategic/tactical application of Paid Search.
Leads and promotes continuous innovation, and test & learn opportunities for the team and clients. Creates a positive climate to drive team performance whilst motivating others to strive for continuous improvement.
Strong analytical skills with an aptitude for handling data. People Management: Proven experience managing individuals, overseeing their work and development, and motivating team members.
Client & Partner Management: Strong relationship-building skills with clients, colleagues supporting campaign delivery, and key suppliers; Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
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