Work with Us. Change the World. At AECOM, we're delivering a better world. Whether improving your commute, keeping the lights on, providing access to clean water, or transforming skylines, our work helps people and communities thrive. We are the world's trusted infrastructure consulting firm, partnering with clients to solve the world’s most complex challenges and build legacies for future generations. There has never been a better time to be at AECOM. With accelerating infrastructure investment worldwide, our services are in great demand. We invite you to bring your bold ideas and big dreams and become part of a global team of over 50,000 planners, designers, engineers, scientists, digital innovators, program and construction managers and other professionals delivering projects that create a positive and tangible impact around the world. We're one global team driven by our common purpose to deliver a better world. Join us. As a global leader in infrastructure consulting, we're looking for a creative and strategic Recruitment Campaign Marketing Manager to develop and deliver impactful talent attraction campaigns supporting our global growth ambitions. Reporting to the Global Head of Strategic Recruitment , and working closely with our Global Strategic Marketing and Employer Brand teams, you will play a key role in positioning AECOM as an employer of choice. They will also be able to work on a tactical level and create content to deliver targeted, multi-channel paid and organic campaigns to attract the best talent into AECOM, demonstrating clear ROI along the way and leaving a repeatable campaign playbook for the business at the end of the term.
Key Responsibilities: - Partnering with the Talent Acquisition teams, Marketing, Employer Brand and other key internal stakeholders to develop targeted messaging and content that positions AECOM as the employer of choice for professionals across our high growth sectors. - Implementing integrated marketing and communications activities to build strong prospect relationships as well as internal marketing initiatives to promote internal referrals and employee engagement. - The Recruitment Campaigns Lead will have a ‘can do’ attitude and be comfortable developing strategy as well as rolling their sleeves up to develop, write and roll out content. - Working with a dotted-line relationship to Marketing and Employer Brand to ensure all recruitment campaigns are consistent with AECOM’s employer value proposition, brand guidelines and global content calendar. - Delivering clear, measurable outcomes within a 12-month term, including documenting campaign learnings, templates and reporting for handover to the wider Talent Acquisition and Marketing teams. - Measurement (analytics and spend) is critical to ensure campaign performance. The candidate will be able to clearly demonstrate benefits and ROI of each campaign activity to wider business stakeholders to ensure spend (where necessary) is optimized. - Identifying the most effective digital/social media channels to promote specific job vacancies. The candidate will utilize SEO/PPC, strategic placements of online recruiting banners, email marketing and analytics to increase candidate traffic to our recruitment platforms. - Project management and content development of in-person and virtual recruitment events, utilizing our bespoke virtual careers fair platform. - A relevant internationally recognized degree or specific industry qualification in Marketing, HR or TA is preferred. - Experience in an Employer Brand and/or Marketing role with experience in leading content creation and campaigns - A background in digital strategy and tactical digital marketing including writing and rolling out paid and organic social media, SEO (organic and PPC) development of campaign activity to aid lead generation, email marketing and CRM management.
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