Based in the heart of Shoreditch, we are a multi-platform production company, social media agency, and digital media network who are currently on a quest to find a Social Media Manager to join our Agency team - Is this your next opportunity? The Social Media Manager will support the operation of the J.League's international YouTube channel (English language). The J.League is Japan's premier football league. Renowned for its passionate fan culture and elite talent, it is one of Asia's most competitive leagues. This role will see the successful applicant at the heart of driving the international growth of an exciting, fast-growing, and globally recognised sports brand. As the Social Media Manager, your main focus will be to lead the day-to-day content output and ideation across YouTube. Working closely with the strategy and insights function to produce social-first, best-in-class storytelling around the league, its players, and teams, the successful candidate will brief editors and designers to produce best-in-class content. The ideal candidate will be someone who is practiced in content ideation, planning, creation and community engagement. Previous YouTube experience is a must, along with a deep understanding of content formats and algorithmic nuances across the platform. Weekend and out-of-hours work will be needed in line with the J.League fixture list.
PERKS OF THE JOB
We are proud to be an award winning, B Corp™ Certified workplace with employee wellbeing at the heart of everything we do. We offer hybrid and flexi-time working, mental health and wellbeing programmes, enhanced family leave, interest free financial support and a digital nomad policy that allows you to work from abroad in two one week blocks a year. Plus all the usuals such as pension contributions, annual leave and office perks like free lunches, socials, and health treatments!HOW YOU'LL SPEND YOUR TIME
- Strategy Guardianship: Act as the day-to-day lead in ensuring all channel activity adheres to the core YouTube strategy and editorial principles.
- Ecosystem Management: Oversee the YouTube channel, managing a high-cadence publishing schedule
- Channel Optimisation: Drive performance through expert titling, thumbnails, and the strategic use of all platform features to maximise watch time and viewer retention.
- Data-Led Decision Making: Leverage analytics to monitor channel health, track performance, and provide real-time actionable insights to shape future content decisions.
WHAT YOU NEED TO SUCCEED
- Skills matter, experience is useful, attitude is everything.
- Platform Mastery: Current knowledge of the latest YouTube algorithms, publishing tools, and best practices for driving long-form watch time and short-form reach.
- Editorial Excellence: An eye for identifying authentic hooks and the ability to editorialise high-profile sporting content for a YouTube-first audience.
- Operational Organisation: The ability to manage live content workflows, live streams and geo-policies within YouTube
- Proven Platform Track Record: Experience managing YouTube channels, with a demonstrated ability to drive subscriber viewership and deeper engagement.
- Analytics-Driven Optimisation: Deep expertise in using platform analytics to drive editorial decisions, specifically focusing on audience retention graphs, average view duration, and click-through rate (CTR) optimisation.
- Tooling Experience: Previous experience using WSC Sports is desirable.
Vacancy posted 2 days ago
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