Marketing Officer Job Description

Marketing Officer Job Description Template

Our company is looking for a Marketing Officer to join our team.

Proven experience of managing and producing finished artwork and content for digital marketing and print;
Copywriting and proof reading for all College materials, websites and social media sites;
Creating/sourcing images and video to improve open and click through rates;
Managing the online events and ticketing system and development of E-commerce and an online merchandise shop;
Creating, designing and developing content for the Hospice website;
Tracking online campaigns, measuring by engagement, conversions, followers and impact;
To assist with event planning and logistics, preparation of materials and allocation of resources;
Build rapport with local and out of borough sixth forms;
Developing print and digital marketing materials and campaigns;
Develop and implement MAF’s digital marketing campaigns, researching new methods and keeping up to date with latest advancements in the field;
Managing enquiry and prospective applicant data through the applicant/ student journey;
Implementing a range of marketing communications;
Advertising and resourcing for a range of external and internal customers;
To attend, supervise set up, manage activities and volunteers at key Christian events and conferences in the UK;
Maintaining course leaflet database and updating the courses directories.

Exemplary copywriting and proof-reading skills;
Experience of evaluating and reporting on social media traffic;
Proven experience in a Digital Marketing role, working on websites and social media campaigns;
Proven experience of managing and producing finished artwork and content for digital marketing and print;
Have some experience of digital campaign support across SEO, social media and paid search advertising;
Be experienced with analytics and reporting;
Highly proficient in Microsoft Office, especially for delivering presentations and using social media;
Creating and distributing bulk mail;
An excellent communicator who is organised, efficient and resourceful;
Educated to degree or equivalent level in marketing or communications, possibly with management or event management training;
Experience in creating and delivering CRM campaigns;
Full clean UK Driving License;
Experience of WordPress and MailChimp;
Demonstrable practical experience of generating regular relevant, quality content through different marketing channels;
Re-purposing content for different B2B and B2C audience segments.