PPC Manager Job Description Template
Our company is looking for a PPC Manager to join our team.
Responsibilities:
- A proactive approach keeping pace with the fast-changing nature of B2B tech marketing;
- Working to budgets to ensure profitability, revenue growth and maximum client satisfaction;
- Playing an active part in campaign briefing and delivery, to ensure expectations are set;
- Analysis and reviews of campaigns to interpret results and seek innovative and creative ways of improvement;
- Responsible for digital channels including : Paid Search, Paid Social, Programmatic Display, Aggregator, Affiliates and Mobile Apps;
- Effectively managing and developing relationships with partners;
- Managing large budgets.
Requirements:
- Flexible and adaptable to changing priorities, ‘can do’ attitude;
- Considers the customer viewpoint to be of paramount importance;
- Educated to degree standard or equivalent;
- Experience in management and implementation of PPC activity to optimise growth and margin;
- Excellent creative writing and communication skills;
- Experience managing YouTube and GDN activity;
- Excellent PC skills – use of Excel (Advanced), Word, PowerPoint;
- Experience in writing SQL queries advantageous;
- Strong team player with great interpersonal skills;
- 4+ years’ experience managing large scale PPC campaigns;
- Experience implementing tracking pixels;
- Ability to manage and deliver several marketing activities at the same time;
- Knowledge and experience managing remarketing campaigns;
- Passionate about performance marketing with excellent analytical abilities;
- Has experience creating or using feeds.