Marketing Analytics & Insight Manager Job Description Template
Our company is looking for a Marketing Analytics & Insight Manager to join our team.
Responsibilities:
- Deliver regular reporting;
- Work with internal and external partners to conceive, specify, pilot, implement and maintain analytical applications and tools;
- Work with media agency partners and in-house development team to improve our analytics capability;
- Prepare, transform, apply analytic techniques and in particular, interpret data to identify opportunities;
- Answer and identify strategic business questions using data and analytic techniques;
- Scope and execute analytical projects to meet the needs of the business stakeholders;
- Drive improvements via hands-on exploration of data, dashboards, statistical analysis and predictive modelling.
Requirements:
- Experience in data analysis techniques / advanced Excel;
- BSc degree in analytics-related subject;
- Can work independently, but collaboratively;
- Highly adaptable to many different business domains;
- Clear understanding of dash boarding technologies e.g. Tableau, Datarama…;
- Good problem solving skills;
- Strong team spirit;
- 2+ years in a similar position or a position requiring data preparation, creation of reports and dashboards, and deep dive analysis;
- Curiosity: Willingness to dig deeper, beyond the perceived scope of an issue or opportunity;
- High level experience in measuring and analysing online marketing campaigns;
- Ability to deliver presentations in a confident and engaging manner;
- Excellent communicator.