Digital Marketing Assistant Job Description Template
Our company is looking for a Digital Marketing Assistant to join our team.
Responsibilities:
- Editing and optimising images where required for use on the website;
- Planning, strategy and goal setting for social media channels;
- Assist in the ongoing development and improvement of the company’s marketing and content calendars;
- Be responsible for graphics produced for retailers and in-house. This includes; print material, banners, social media graphics and online advertising;
- Continuously appraise the customer experience and work with the wider team to improve the experience;
- Create newsletter content and artwork in line with newsletter schedule;
- Manage digital agencies, and report on the progress for paid search and display activity;
- Own and monitor Customer and Product Reviews including but not limited to BazzarVoice and BizRate;
- You’ll be responsible for paid search and paid social, building keyword lists, defining audience targeting, and copywriting;
- Supporting the creation of content for web and social media platforms;
- Managing customer service tasks and enquiries by phone, email and live chat;
- Attending strategy and general business and team meetings from time to time as required;
- Management of email marketing campaigns, including copywriting and banner production;
- Managing all Evapo Club enquiries and updating details in all systems as required;
- Tracking performance of campaigns.
Requirements:
- A love for the British countryside;
- Digital Marketing or Graphic Design related Degree (essential);
- Excellent English communication and interpersonal skills, oral and written;
- Familiar with MailChimp or similar and aware of GDPR and privacy requirements;
- Degree educated desirable but not essential;
- Able to remain positive, calm and focused under pressure from customers;
- Demonstrable knowledge and ability with social media and email communications;
- Exceptional Excel skills – including formulas (V-Lookups, SUMIF, Concatenate), pivot tables, macros, web queries, slicer / timeline filters;
- Ability to prioritise your workload and to work largely autonomously with minimal supervision;
- The ability to pay attention to detail, and work independently and flexibly;
- Organised, energetic and enthusiastic;
- A natural team ethic and well-rounded interpersonal skills;
- Able to write clear, engaging copy in an appropriate tone and style without errors;
- Hands on approach with a problem solving attitude who is also resilient and calm;
- PC literate, particularly in respect of MS Office applications (Word, Excel).