Social Media Marketing Executive

Social Media Marketing Executive Job Description Template

Our company is looking for a Social Media Marketing Executive to join our team.


  • Creating and maintaining engagement and communication through social media channels with retails and trade customers and bloggers;
  • Ability to work as part of a team;
  • Drive relevant traffic to our sites;
  • Manage and facilitate social media communities by responding to social media posts and developing discussions;
  • Propose new ideas and concepts for marketing campaigns;
  • Create a strategy that increases brand equity online and create a strong positive image around our clients brands as well as our own;
  • Monitor and report on performance on social media platforms using tools such as Google Analytics;
  • Ensure that our brand image and online presence are optimised effectively and efficiently;
  • Blogging/maintenance of our online portfolio;
  • Manage all social media channels such as Facebook, Twitter and Instagram;
  • Work with marketing and social media team members to coordinate ad campaigns with social media strategy;
  • Management and delivery of several clients Social Media marketing campaigns through organic and paid Social Media posts;
  • Drive relevant traffic to our online services through different online channels;
  • Create measurable improvements in lead sign-ups;
  • Form and manage key relationships with influencers across the social media platforms.


  • Previous experience with managing budgets and having a proven record of demonstrating a strong return on investment is critical;
  • Knowledge and previous experience of paid social media campaign management is essential;
  • Excellent written and verbal communication skills is essential;
  • Strong communication, and comfortable meeting and discussing ideas with clients;
  • Highly organised, able to prioritise tasks and be flexible to change in project priorities;
  • Experience managing social media accounts;
  • Exceptionally strong analytical skills. Proven capability to use data to drive business decisions & marketing optimisation required;
  • Excellent written and verbal communication skills are essential;
  • Property;
  • 1 year+ agency experience;
  • Intermediate to advanced skills in Word, Excel and PowerPoint;
  • Advertising;
  • Media;
  • Proficient in using MS office;
  • Good telephone manner.