Marketing & Business Development Manager Job Description Template
Our company is looking for a Marketing & Business Development Manager to join our team.
Responsibilities:
- Managing and mentoring junior members of the marketing team;
- Researching organisations to find new customers and identifying who makes the decisions;
- Being a brand ambassador to the business, sector and service line;
- Supporting the bid and pursuits team in regards to collateral;
- Planning, developing and executing print and online marketing (including “pay per click “campaigns);
- Organising events;
- Organising and attending events/conferences to meet new and existing clients;
- Planning, implementing and coordinating marketing campaigns to generate leads;
- Writing reports and making presentations to customers and senior management;
- Partnering with key stakeholders influencing strategy and direction;
- Tracking and measuring campaign results and marketing/sales data;
- Analysing potential strategic partner relationships for company marketing;
- Formulating strategic campaigns within the department and wider team to promote the business services;
- Developing relationships both internally (within other departments) and externally;
- Overseeing the company’s marketing budget.
Requirements:
- Experience in either a digital agency or open source environment;
- Excellent communication and IT skills;
- At least 1 years experience in a managerial marketing role;
- Maintenance (in collaboration with the Firm’s IT Manager) of the website and making use of SEO and Google Analytics;
- At least 4 years marketing experience;
- Leadership and motivation skills;
- Assisting each Head of Department to identify growth opportunities;
- Maximising the creative use and effectiveness of the firm’s existing social media accounts and establishing new ones;
- A review of the firm’s existing newsletters;
- Project & budget management skills;
- Good organisation and planning;
- Working with the firm’s Marketing Partner and Managing Partner to agree the firm’s marketing strategy and budget;
- The effective use of the firm’s new CRM, Tikit Connect together with the associated eMarketing software;
- Organisational and time management skills;
- Great attention to detail and creativity.