Sales & Marketing Manager Job Description Template
Our company is looking for a Sales & Marketing Manager to join our team.
Responsibilities:
- Liaison with PR agency;
- Social media (idea generation, scheduling, keeping track of competitor activities);
- Obtaining sign off from the client on PR and marketing activity;
- Compile a social events calendar for the members and promoting this to the membership via email, social media and in-house posters/banners;
- Organise Fam Trips and client events as and when required by the business;
- Develop strong & long-term relationships with clients, industry partners and internal colleagues;
- Regularly conduct outbound calling activity to lapsed, existing and potential new clients;
- Identify new contacts and respond to sales opportunities in order to maximise revenue;
- Take ownership of developing and maintaining an on-going database of existing and potential new clients;
- Ownership of on-going management of an established UK and European customer base;
- Assisting with marketing materials (e.g. liaising with Videographer / Photographer);
- Generate and develop sales leads and contact potential clients to build business relationships;
- Produce exhibition and conference yearly schedule;
- Attend exhibitions to promote the venue;
- Provide guidance for the development of new product lines and corresponding routes to market.
Requirements:
- Previous experience in a Hospitality Sales essential;
- Proven track record of proactively generating new business and converting business in a target driven environment;
- Experience in developing and implementing sales and marketing plans;
- Knowledge of Adobe Suite would advantageous;
- Flexibility and a positive attitude are essential;
- Excellent written and verbal communication skills;
- Experience of using a computer reservations system, ideally but not essentially Kx (Kinetic Solutions);
- Demonstrable ability to inspire and motivate others and to work collaboratively with a range of colleagues;
- Good negotiation skills;
- Highly self-motivated with ability to drive change;
- Good IT skills and proficiency in Microsoft Word, Excel and Powerpoint;
- Highly motivated and results orientated;
- 3 years sales experience;
- Degree in electrical engineering, marketing, business or other relevant subject;
- Demonstrable knowledge of marketing and promotions in the event/conference industry.